GroundTruth on location at

Brick-and-Mortar is Alive and Well

When: Monday, October 1st @ 2PM
Where: Foursquare Stage, Retail Track

Moderator:

  • Eric Hadley, GroundTruth CMO

Panelists:

  • Whitney Fishman Zember, Managing Partner, Innovation and Consumer Technology, Wavemaker
  • Tariq Hassan, CMO, Petco
  • Christina Lu, General Manager, Uni Marketing Center Alibaba Group Marketing
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Location, Location, Location

When: Thursday, October 4th @4:30PM
Where: Microsoft Stage

Moderator:

  • Barry Frey, CEO, DPAA

Panelists:

  • Eric Hadley, CMO, GroundTruth
  • Alisa Stern, Head of Programmatic Partnerships, Place Exchange
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Research Study: What’s the Value of an in-store visit?

WHEN: Monday, October 1st @ 10:50AM
WHERE: Foursquare Stage, Retail Track

Presenter:

  • Sarah Ohle, VP of Marketing Insights, GroundTruth
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AMC Loews Lincoln Square theater

The industry’s first pay for offline store visits solution

Remove the risk or guesswork of traditonal media buying, pay only when in-store visits occur with Cost Per Visit.
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