Drive Real Business Results
With CTV Ads
GroundTruth’s CTV delivers real business results like
foot traffic, sales and ROAS, plus all the things you love about
traditional TV advertising like reach and frequency.
Introducing performance in your TV media strategy
Tap into GroundTruth’s industry’s most accurate real-world behavior data to reach potential customers over streaming content and boost your marketing results: higher ROAS, more in-store visits and sales, and more.
Drive results that matter to you
Our Campaign Insights will 10x your campaign performance
Foot Traffic, Web Visits,
and Sales Attribution
With our proprietary attribution model, you can measure actions like web visits, online conversions, or even real-world store visits or sales post-ad impression.
Know when and where your ads where shown, video completion rate, frequency, and more and what is driving the best performance in your campaign.
Run your ads on TV networks you trust
Reach potential customers with
inventory of top TV networks,
channels and content.
Trusted by brands and agencies like yours
to drive real business results with CTV
Examples of real business results running CTV with GroundTruth:
increase in store visits
combining mobile + CTV
attributable visits to
growth with CTV ads
increase in dealership
Dedicated to helping you build your brand equity
while protecting your brand’s reputation and integrity.
- Uncover and safeguard against SSAI abuse, fraudulent apps, falsified user/device data, nonstop ads, and other emerging fraudulent schemes.
- We only work with premium SSPs which must use an MRC accredited solution for monitoring and removing fraudulent.
- GroundTruth will only serve CTV and OTT ads on a human-curated allow list.
4 reasons why you should try GroundTruth + CTV
1Our media delivers real business results like ROAS, sales lift, and foot traffic.
2You can target by behavior, content or both for maximum reach.
3Trigger your ads based on weather conditions for higher effectiveness.
4Our CTV is powered by real-world behavior, making your media budget go further.