Blog
4-10-2018
3 Location Data Myths That Are Now Officially Busted (Part 3 of 3)
In this series, we’ve learned two things: that location data is far more than just proximity targeting, and that context […]
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3-27-2018
3 Location Data Myths That Are Now Officially Busted (Part 2 of 3)
Location data doesn’t mean what it used to. There was a time when it was simply for firing off discount […]
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3-15-2018
3 Location Data Myths That Are Now Officially Busted (Part 1 of 3)
Six weeks into my new role at GroundTruth, I’d come to realize that much of the advertising industry’s ideas about […]
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