Q2 2018 Retail
Foot Traffic Snapshot
- Q2 foot traffic was up overall from Q1 with Home Improvement, Malls and Off Price Apparel leading the charge
- Within the Fashion Retail vertical, we observed the Off Price category as having the largest increase of foot traffic share with brands like Marshalls, Old Navy and Macy’s seeing sizable gains.
- Discount department stores have emerged as a trend within retail. Compared to their legacy brands, these discount department stores like Saks Off Fifth and Nordstrom Rack saw an uptick in foot traffic share in Q2.
- Kohl’s apparel-return partnership with Amazon has already paid dividends. Participating Kohl’s stores saw an increase in foot traffic share. Just how much did their foot traffic increase? Download the report to find out.
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