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A bit about us
GroundTruth is the leading location-based marketing and advertising technology company. Sitting at the convergence of offline and online data, GroundTruth delivers a unique data set called “visitation data,” which allows brands, agencies, SMBs, and non-profits to drive high-performing business outcomes (ROI). GroundTruth activates this data through a suite of performance products and services via their self-serve advertising platform, through managed services, or tailored partnerships. GroundTruth has built proprietary filtering processes that combines our BlueprintTM contextual mapping technology, owned & operated properties, along with 3rd party mobile location data, together yielding over 30B visits annually.

We believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work for two years in a row (2021 & 2022). Learn more about the perks of joining our team here.

Role : Senior Product Manager

Location : Gurugram, India

About the Role

GroundTruth is looking for a Senior Product Manager with previous experience in building Geo products, working with data science and data analytics, growing revenue, and contributing to the company’s overall financial goals. The role will be responsible for building and executing roadmap initiatives, and success of our geo product suite. The candidate will work closely with Data science, Analytics, Engineering, Marketing, Business Development, Sales and Account Management to expand our geo product suite. 

You will:

  • Deliver projects and products using the appropriate agile project management methodology, learning & iterating frequently
  • Work with the Director of Product to define the roadmap for any given product and translate this into user storie
  • Own a product/feature and manage its lifecycle (Engage with stakeholders, collect requirements, write the PRD, and the GTM
  • Build, measure, and improve a suite of proprietary products, powering GroundTruth’s ad serving and attribution solutions.
  • Improve internal tools and processes for the creation, reviewal and management of Geospatial data following a consistent analysis of products KPIs.
  • Work with data scientists on learning models, with system engineers on serving stack and with UI developers on enhancing our application layer.
  • Work with marketers and sellers to position our products as the best in the industry.
  • Most importantly, prioritize iterate fast and ship constantly.
  • Ensure all products are built to an appropriate level of quality for the stage (alpha/beta/production)
  • Communicate effectively with both large and small teams of internal and external project stakeholders to set and manage client expectations and timelines throughout the project.
  • Provide transparency to senior leadership and work with design, development, information security, and other product management teams.
  • Understand and validates the details of deliverables as provided by project resources; identifies, analyzes and closes gaps. (Specs, Mocks & Acceptance Tests)
  • Prepares for and facilitates release planning with teams as appropriate
  • Working knowledge of the project lifecycle (whether it be software development, content, release management, etc.).
  • Monitor product, tools and services in order to drive the business aspects of demand, customers’ user experience, return-on-investment (ROI), and satisfaction of original (business & technical) requirements

You are:

  • Problem solver:Doesn’t wait for someone else to give the answer – takes charge of creating solutions.
  • Organized:Ability to prioritize and deliver timely work; best in class project management skills.
  • Flexible: Dynamic, hard-working, and able to pivot direction quickly to keep up with business demands.
  • Communication: Strong written and verbal communication skills, comfortable in engaging conversation with any level.
  • Team Player:Believes in GroundTruth’s and WeatherBug’s vision and prides themselves on being part of an exceptional team.
  • Technical Aptitude:Not afraid of new technologies and eager to lear

 You have:

  • Bachelor’s or Master’s degree from a good college. MBA is a huge plus..
  • 3 to 4+ years’ experience in Product Management with a solid track record of successful product delivery
  • Strong understanding of technology and product development lifecycle, including experience with agile software development and prioritizing backlogs for engineers
  • Proven experience managing the project development process and documentation.
  • Excellent problem solving and analytical skills, ability to think strategically.
  • Able to work independently, self-motivated and a strong team player.
  • Excellent written and verbal communication skills, able to communicate with all levels of the organization.

What we offer

At GroundTruth, we want our employees to be comfortable with their benefits so they can focus on doing the work they love.

  • Unlimited Paid Time Off
  • In Office Daily Catered Lunch
  • Fully stocked snacks/beverages
  • 401(k) employer match
  • Health coverage including medical, dental, vision and option for HSA or FSA
  • Generous parental leave
  • Company-wide DEIB Committee
  • Inclusion Academy Seminars
  • Wellness/Gym Reimbursement
  • Pet Expense Reimbursement
  • Company-wide Volunteer Day
  • Education reimbursement program
  • Cell phone reimbursement
  • Equity Analysis to ensure fair pay

We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Applicants with disabilities may be entitled to reasonable accommodations under applicable federal, state and/or local laws. If you need reasonable accommodations in the application process, please reach out to us at careers-gt@groundtruth.com.