GroundTruth, is the leading global technology platform driving in-store visits and sales by leveraging location as the primary source of intent. We believe in the power of place. Build your brand, increase sales and grow your business by building off what real people are doing in the real world, mapped using our proprietary Blueprints technology. Through its data foundation, GroundTruth sees 2 out 3 smartphone users in the UK and more than 20 billion physical visits annually across 21 countries globally.

(Hybrid role includes Client Services Account Management responsibilities)

Role and Responsibilities:


  • Drive sales and revenue with targeted clients in the UK
  • Sales presentations, varying from one-on-one meetings to large groups
  • Evangelising the power of location from strategic and executional perspectives and with clients of all levels of seniority
  • Providing market intelligence and understanding industry and market trends
  • Prospecting, research, calling and meeting new and current clients
  • Build solid relationships with agencies and brands directly at all levels
  • Gain understanding of client business objectives, communications strategies and KPI’s.
  • Respond to client briefs and understand brand strategy and able to articulate the GroundTruth positioning within that strategy
  • Negotiating & closing deals
  • Managing the day to day running of campaigns from concept to completion, provide full post campaign analysis
  • Communicating regularly to provide up to date information internally & externally
  • Principal liaison between client and GroundTruth’s internal teams (ad-ops, creative etc)
  • Work closely with Campaign Managers to ensure timely delivery of campaigns and optimum performance
  • Recognise upsell opportunities; lead and influence clients to invest when opportunities arise
  • Work to resolve any customer issues and concerns and make recommendations for optimization and future campaigns
  • Own campaign data analytics: the ability to understand the data and use that data to “tell a story” to a client through reportable insights, wrap up reports, quarterly business reviews, etc.
  • Forecasting, budgeting and regular reporting back to managers





  • Excellent contacts with media agencies
  • Experience managing key accounts and negotiating contracts
  • Candidates ideally will have an understanding of Mobile Location based technology and RTB/Programmatic Buying
  • Driven and hungry, this is primarily a new business development role, knock down doors – cold calling is a must
  • Integrity, intelligence, and energy
  • Structured, methodical and detailed oriented
  • Ability to work autonomously as well as being a team player
  • Superior communication skills (written and verbal) with fantastic PowerPoint and presentation skills
  • Committed, proactive, and resourceful. Can be counted on to get the job done on time
  • Friendly, personable and can easily develop strong and productive working relationships with clients
  • Fast learner, eager to deepen knowledge and understanding of GroundTruth business operations
  • Analytical thinker: Digest data, make conclusions and recommendations
  • Problem solver: Doesn’t wait for someone else to give the answer; takes charge and feels ownership
  • Organized: Ability to prioritize and deliver timely work; best in class project management skills
  • Flexible: Dynamic, hard-working, and able to pivot direction quickly to keep up with business demands
  • Technical Aptitude: Not afraid of new technologies and eager to learn

This is an excellent opportunity to join an independent, profitable mobile advertising company with huge growths plans and an exceptionally strong management team.