Targeting Products

Precise targeting capabilities to ensure you reach your customers and drive real business results.

Media Channels

Connect with customers at multiple points along their path to purchase.

Flexible Purchase Models

Only pay for results that precisely meet your business objectives using pricing such as Cost Per Visit, GROAS, or cost per additional product sales generated by the campaign.

Creative Services

With our managed services, you can also have our team of expert designers create your ads for all screens, based on your brand guidelines and optimized to help you connect with key audiences.

How We Do It

Our Data

Strong performance starts with quality data. We obtain first-party data through our owned and operated (and top rated!) app, WeatherBug, third-party data through partnerships, and bid stream data from our media supply partnerships.

Blueprints

Blueprints are the foundation of GroundTruth’s ability to create and reach unique audience segments based on real-world behaviors that can be reached across multiple media channels. Blueprints also makes it possible to measure how consumers respond to advertising campaigns, including if they physically showed up to a location or visited a website, to understand the real business results generated by a brand's advertising.

Ready to Get Started?

Learn how our ad products can drive real business results.