CPG Advertising
Reach Shoppers. Get Eyes on Your Products.
Drive Real Business Results.
Boost brand awareness
Steal share of market from your competition
Measure the impact of your marketing dollars on sales lift
Support Top Sales-Driving Strategies
Tap into our suite of ad solutions to drive awareness, traffic, and sales for your products.
In-stock targeting
Dynamically serve your ads and drive shoppers to stores with stock, or boost your brand’s presence when competitor products are out-of-stock.
Steal market share
Target shoppers based on previous shopping behavior to gain market share for your CPG brands.
Measurable results
Gauge the impact of your marketing dollars with sales lift measurement.
Unique audiences
Select from thousands of our off-the-shelf audiences or create your own based on past visitation to key brands or categories.
Guaranteed ROAS
GroundTruth makes it easy to connect with your audiences at multiple touch points
From their couch to their desk and even on-the-go, all through a single platform.
Reach high-intent customers with display or social ads on their computers, mobile or tablets, or Connected TV devices.
Acrosss Top Online Publishers
We deliver your ads on web inventory that has been manually curated for brand safety.
- Premium Inventory
- Brand Safety and Fraud Prevention Solutions
- Block Lists, Monitoring and Blocking Tags to Manage Brand Safety
Measure the Results that Matter to Your Business
GroundTruth’s performance-oriented approach ensures that you will exceed all campaign KPl’s with high performing, audience targeting solutions based in real-world behavior.
Unlike other media companies, measurement capabilities go beyond reach and clicks. We measure the direct impact of your ads on sales lift.
Case Studies
Yachak Mate Organic Energy Tea
How a cross-channel campaign boosted incremental visits by 583% to stores carrying Yachak Mate Organic Energy Tea beverages.
Giltuss
How a Giltuss regional sales test drove over 27k visits for its cough and cold medicine to local stores and expanded shelf space at CVS Health locations.
Family-Owned Pet Food Brand
How this pet food brand ultimately drove 1k visits to pet supplies retailer locations while building brand awareness among key audiences.
Ready to Get Started?
Learn how our ad products can drive real business results.