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Target

Identify key media audiences based on real-world behaviors.

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Reach

Reach customers across multiple screens with impactful media that
drives action.

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Performance

Measure real business results, including in-store and online visits, return on ad spend, and incremental lift.

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Media Channels

Connect with customers at multiple points along their path to purchase.

Mobile
Desktop
CTV/OTT​
Digital-Out-of-Home​
Audience-Based Direct Mail​
Social

Get Started on Your Terms

Activate GroundTruth’s turnkey media however works best for your team.

Hands-On

Self-serve platform

Prefer to be hands on keyboard and run campaigns on your own? Our self-serve platform, Ads Manager, makes it easy to set up, optimize, and measure your media campaigns.

Hands-Free​

Managed Service

We can manage your campaign from beginning to end, including creative services. All we need are your objectives and we can set up your campaign for maximum impact.

Handshake

partnerships

If you already have a core media offering, we can supplement your capabilities by tapping into our solutions to amplify your reach through additional channels.

Programmatic

PMP/DSP

Activate GroundTruth’s proprietary real-time geo targeting tactics as well as unique audiences based on past visitation and behaviors.

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How We Do It

Our proprietary technology, Blueprints, maps the real world in a virtual environment with the highest levels of accuracy and precision. This allows us to:

  • Build Audiences
  • Target Audiences in Real Time
  • Measure Visits
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Trusted by Marketers to Drive Real Business Results

GroundTruth-supported Ulta Beauty store openings were 2.5X more likely to reach their state average visitation rates than non-supported stores.
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By using GroundTruth's precise targeting across both mobile and connected TV media channels, Yachak Organic drove 241K visits to brick-and-mortar locations with their products on shelves, leading to a 583% Visit Rate Lift in four months.
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Using GroundTruth’s Cost Per Visit performance model, Coach drove over 31K visits to their stores, exceeding their visitation goal by over 50%.
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Combining GroundTruth’s Connected TV and Mobile channels scored more visits, over 20k, for the restaurant during a major sport tournament, with diners who were served ads across both channels proving to be 2.5X more likely to visit a Hooters location.
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GroundTruth helped increase awareness of Supplemental Nutrition Assistance Program (SNAP) after major winter storms in Texas, delivering 2.57% average secondary action rate on mobile ads, driving 6.2K mobile users to learn more about available services.
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Ready to Get Started?

Learn how our ad products can drive real business results.

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