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Introducing Performance in your TV Media Strategy

Tap into the industry’s most accurate real-world behavior data to reach potential customers over streaming content and boost your marketing results: higher ROAS, more in-store visits and sales, and more.
Premium Publisher Content
Non-skippable Ads
Location-based Targeting
Weather Triggering
Behavior Targeting
Turnkey Creative
Multichannel Extension
Content & Genre Targeting
Creative Overlays
Demographic Targeting
ROAS
Reach and Frequency
Foot-traffic Attribution
App, Network, & Channel Reporting
Sales Lift
Drive Real Business Results

Drive results that matter to you

Foot Traffic, Web Visits, and Sales Attribution

With our proprietary attribution model, you can measure actions like web visits, online conversions, or even real-world store visits or sales post-ad impression.

Real-time Reporting, Real-time Optimization

Know when and where your ads were shown, video completion rate, frequency, and what is driving the best performance for your campaign.

CTV Packages Built Around Choice

Essentials
overview

Reach your audience at scale across a wide variety of streaming environments

Reach

1500+ Audiences
to choose from

500+ streaming apps
to reach that target audience

Benefit

Wide audience exposure and cost effective reach

recommended for

Advertisers who value maximum reach and visibility across diverse content channels

top networks
overview

Deliver your ads on top leading networks, prioritizing content as context

Reach

40+ premium high-viewership streaming apps platforms like Hulu, The CW, and CBS

Benefit

Perfect balance between reach and content quality

recommended for

Brands prioritizing visibility on popular networks for enhanced brand perception

live sports
overview

Be front and center with your ads served during live sports and sport-related content

Reach

Premium sports networks including FUBOTV, FOX Sports, TNT, MLB, and ESPN

Benefit

Real-time engagement with fans in premium, live sports environments

recommended for

Brands looking to build loyalty with passionate sports fans during sports’ most meaningful moments

Essentials
top networks
live sports
overview

Reach your audience at scale across a wide variety of streaming environments

Deliver your ads on top leading networks, prioritizing content as context

Be front and center with your ads served during live sports and sport-related content

Reach

1500+ Audiences
to choose from

500+ streaming apps
to reach that target audience

40+ premium high-viewership streaming apps platforms like Hulu, The CW, and CBS

Premium sports networks including FUBOTV, FOX Sports, TNT, MLB, and ESPN

Benefit

Wide audience exposure and cost effective reach

Perfect balance between reach and content quality

Real-time engagement with fans in premium, live sports environments

recommended for

Advertisers who value maximum reach and visibility across diverse content channels

recommended for

Brands prioritizing visibility on popular networks for enhanced brand perception

recommended for

Brands looking to build loyalty with passionate sports fans during sports’ most meaningful moments

Trusted by Brands and Agencies like yours to Drive
Real Business Results with CTV

Examples of real business results running CTV with GroundTruth:
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%
Increase in store visits
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K+
Visits to Hooters locations
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%
College application growth with CTV ads
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%
Increase in dealership foot traffic
Drive Real Business Results

4 Reasons why you Should Try GroundTruth + CTV

1

Our media delivers real business results like ROAS, sales lift, and foot traffic.

2

You can target by behavior, content or both for maximum reach.

3

Trigger your ads based on weather conditions for higher effectiveness.

4

Our CTV is powered by real-world behavior, making your media budget go further.

GroundTruth + CTV

The formula for real business results.

Request a Demo