All the latest
news and announcements

Showing ( 12 of 137 ):

  • all

Media Mentions

11-1-2018


GroundTruth CMO Explains How Improved Location Technology Turns Into Sales For Businesses

Location data is one of the most useful tools for businesses in today’s economy. As mapping technology becomes more detailed […]

Media Mentions

11-1-2018


PetSmart Uses Mobile Location Technology To Drive Adoptions

GroundTruth is able to reach potential pet adopters on their mobile devices via real-time targeting of mobile users near PetSmart locations.

Press Releases

11-1-2018


PetSmart Charities Uses GroundTruth’s Location Tech to Help Drive Pet Adoptions in 2018

GroundTruth has teamed up with PetSmart Charities to drive mobile users and potential adopters in-store this year. The partnership is a part of GroundTruth’s Location for Good program, a philanthropic initiative, in which the company donates media campaigns to generate awareness and action for nonprofits.

Press Releases

10-17-2018


GroundTruth Announces Preferred Partner Program for Self-Serve Clients

Partners who are awarded this certificate are skilled in location-based marketing and have demonstrated success in driving offline visitation and performance for their clients.

Media Mentions

9-27-2018


Why Ecommerce Disruptors Are Pouring Dollars Into Brick-and-Mortar

A shopper visits a suitcase store to take a vinyasa yoga class. When she’s done, she goes to a lecture […]

Media Mentions

9-14-2018


Report: Retailers should invest in better service, faster checkout for stores

The death of physical retail stores has been greatly exaggerated. Although there have been numerous store closings and bankruptcies, some […]

Media Mentions

9-10-2018


Location data is the gift everyone needs for the holidays

Summer is a distant memory and grocery store aisles are already brimming with candy corns. What does that all mean? […]

Press Releases

9-10-2018


GroundTruth Expands Shopper Marketing Efforts With New Hires in Northwest Arkansas

GroundTruth appoints two new hires to lead Consumer Packaged Goods and Shopper Marketing in their recently opened Bentonville, Arkansas office.

Media Mentions

8-22-2018


GroundTruth Wins MarTech Breakthrough Award for Best Overall Mobile Marketing Company

We’re thrilled to share the news that GroundTruth has received the “Best Overall Mobile Marketing Company” award by MarTech Breakthrough, […]

Media Mentions

8-6-2018


GroundTruth Teams With Technomic To Track Restaurant Sales Across 200 Brands

“Consumers may aspire online, but they live offline—no one travels to a restaurant without genuine intent,” says GroundTruth CMO Eric […]

Press Releases

8-6-2018


Technomic partners with GroundTruth to enhance customer traffic intelligence for Top 500 restaurants

New partnership will strengthen sales performance-tracking technology with location and daypart insights for the restaurant industry

Media Mentions

8-2-2018


The Start-Ups Behind New York’s Retail Reawakening

Nestled on Madison Avenue just out of view from Chanel and hardly 100 yards in front of the tallest residential […]