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Media Mentions

9-27-2018


Why Ecommerce Disruptors Are Pouring Dollars Into Brick-and-Mortar

A shopper visits a suitcase store to take a vinyasa yoga class. When she’s done, she goes to a lecture […]

Media Mentions

9-14-2018


Report: Retailers should invest in better service, faster checkout for stores

The death of physical retail stores has been greatly exaggerated. Although there have been numerous store closings and bankruptcies, some […]

Media Mentions

9-10-2018


Location data is the gift everyone needs for the holidays

Summer is a distant memory and grocery store aisles are already brimming with candy corns. What does that all mean? […]

Press Releases

9-10-2018


GroundTruth Expands Shopper Marketing Efforts With New Hires in Northwest Arkansas

GroundTruth appoints two new hires to lead Consumer Packaged Goods and Shopper Marketing in their recently opened Bentonville, Arkansas office.

Media Mentions

8-22-2018


GroundTruth Wins MarTech Breakthrough Award for Best Overall Mobile Marketing Company

We’re thrilled to share the news that GroundTruth has received the “Best Overall Mobile Marketing Company” award by MarTech Breakthrough, […]

Media Mentions

8-6-2018


GroundTruth Teams With Technomic To Track Restaurant Sales Across 200 Brands

“Consumers may aspire online, but they live offline—no one travels to a restaurant without genuine intent,” says GroundTruth CMO Eric […]

Press Releases

8-6-2018


Technomic partners with GroundTruth to enhance customer traffic intelligence for Top 500 restaurants

New partnership will strengthen sales performance-tracking technology with location and daypart insights for the restaurant industry

Media Mentions

8-2-2018


The Start-Ups Behind New York’s Retail Reawakening

Nestled on Madison Avenue just out of view from Chanel and hardly 100 yards in front of the tallest residential […]

Press Releases

7-24-2018


Groundtruth Research Finds Marketers Consider Location As The Lynchpin Between Online And Offline Behaviour

74% of marketers have run or plan to run location campaigns in the next 12 months, with only 3% explicitly stating ‘they have no plans to do so’

Press Releases

7-12-2018


GroundTruth Appoints New SVP of Engineering Amit Goswami

NEW YORK, July 12, 2018 – GroundTruth, the leading location platform that leverages data and insights to drive business performance, […]

Media Mentions

7-3-2018


Could the showroom model ‘save’ the high street?

You don’t have to work in the retail industry to see doomsday headlines on the stage of the British high […]

Media Mentions

6-28-2018


Want to Know Where Cannes Attendees Actually Spent Time This Year? Hint: Branded Beaches

It’s easy to look at Instagram posts from Cannes Lions festival attendees and wonder what exactly they did while there. […]