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Spotlight Event:
GroundTruth Webinar

June 8, 2023


GroundTruth Sponsoring 2023 Colorado Ad Day

May 31, 2023 — June 2, 2023


GroundTruth Speaking at Destinations Florida Marketing Summit

May 23, 2023 — May 25, 2023


GroundTruth at Sweets and Snacks Expo

May 1, 2023 — May 3, 2023


GroundTruth takes the stage to discuss Driving Real Business Results

April 17, 2023 — April 19, 2023


GroundTruth On-Location at Possible

April 16, 2023 — April 19, 2022


GroundTruth On-Location at Brand Insider Summit focused on Retail

April 10, 2023 — April 12, 2023


GroundTruth On-Location at Pure MI Governor’s Conference on Tourism

March 27, 2023 — March 28, 2023


GroundTruth leading discussion at Brand Innovators: Evolution of Retail Summit (Las Vegas)

March 26, 2023 — March 29, 2023


GroundTruth On-Location at ShopTalk 2023

March 16, 2023


GroundTruth at Brand Innovators: Evolution of Retail Summit

March 7, 2023 — March 11, 2023


GroundTruth at Natural Products Expo West

March 5, 2023 — March 7, 2023


GroundTruth at Borell Miami: The Local Advertising Conference

February 27, 2023 — March 3, 2023


GroundTruth at eTail West: The eCommerce & Omnichannel Retail Conference

February 23, 2023 — February 24, 2023


GroundTruth On-Location at Tire Pros Conference

February 23, 2023 : 1:00 pm


GroundTruth joins SuitUp for Black History Month College & Career Panel

February 15, 2023


GroundTruth at Brand Innovators: The Power of Building Brand Love

January 26, 2023 — January 29, 2023


GroundTruth On-Location at NADA

January 19, 2023


GroundTruth On-Location at MediaPost: Marketing Politics

January 5, 2023 — January 8, 2023


GroundTruth On-Location at CES

December 6, 2022


2023: Using Media to Thrive in a Recession

2023 is right around the corner, but the world is still reeling from 2020. Now more than ever, you need […]

November 16, 2022 — November 19, 2022


GroundTruth On-Location at Brand Insider Summit focused on QSR

November 15, 2022 : 1:00 pm


GroundTruth Presenting on SupplierU’s Retail Media Webinar

November 13, 2022 — November 16, 2022


GroundTruth On-Location at Brand Insider Summit focused on CPG

November 11, 2022


GroundTruth hosted Fireside Chat at Brand Innovators: Marketing Innovation Summit in Denver

November 9, 2022 — November 11, 2022


GroundTruth On-Location at Media Ad Sales Summit

October 26, 2022 — October 27, 2022


GroundTruth Speaking at RetailLoco in Atlanta

October 25, 2022


Audience Quality: How to Get the Best Performance in a DSP of Your Choice

Now, more than ever, customers expect their programmatic campaigns to drive results. Large agencies and marketers use DSPs like the […]

October 17, 2022 — October 19, 2022


GroundTruth On-Location at NAB Show NYC

October 17, 2022 — October 20, 2022


Connect with GroundTruth at Brand Innovators: Marketing Leadership in New York

October 17, 2022 — October 20, 2022


GroundTruth On-Location at Advertising Week NY 2022

GroundTruth's CMO Brandon Rohten discusses Addressability & how GroundTruth's location data technology delivers business results.

October 17, 2022 — October 18, 2022


GroundTruth at AdExchanger’s Programmatic IO

October 10, 2022 — October 13, 2022


GroundTruth takes the stage to discuss Location Marketing: Truths, Myths, and Moving Beyond Vanity Metrics

October 9, 2022 — October 11, 2022


GroundTruth hosts Tech Lounge at Fast Casual Summit

October 5, 2022 — October 7, 2022


GroundTruth onsite at Florida Destinations Annual Meeting

September 20, 2022


Unwrapping 2022 Holiday Advertising Strategies

As we enter the winter holiday season, now is the time to iron out a powerful advertising strategy built to […]

September 19, 2022 — September 22, 2022


GroundTruth onsite at Groceryshop 2022

Read our GroceryShop 2022 recap & discover helpful insights to improve your marketing strategies. Reach customer bases more effectively with GroundTruth.

September 16, 2022


GroundTruth & WeatherBug hit the links at DFW IMA iHack Golf Tournament

September 13, 2022 — September 14, 2022


The Real-World Metaverse at Localogy Place 2022

August 24, 2022


GroundTruth joins Fireside Chat at Brand Innovators: Marketing Innovation Summit 2022 in Chicago

Here we discuss the marketing innovation summit held in Chicago 2022. What is worth including in your next marketing strategy? Learn more with GroundTruth.

August 23, 2022


GroundTruth hosted Fireside Chat at Brand Innovators: Evolution of Retail Summit 2022 in NYC

We were proud to host Fireside Chat at Brand Innovators in NYC in 2022. Read more to learn about innovative marketing strategies or retail industires.

July 26, 2022 : 2:00 pm


CTV Close Up: How Innovations in Connected TV and OTT are Changing the Game

July 14, 2022 : 7:40 pm


GroundTruth Sponsoring i612 Minnesota Twins Game 2022

June 21, 2022 : 2:00 pm


Marketing Agencies:  What It Takes to Win in the Second Half of the Year

June 16, 2022


GroundTruth Sponsoring 2022 CO Ad Day

May 24, 2022 : 2:00 pm


Best Practices:  Blockbuster Marketing Strategies for Entertainment and Retail 

May 16, 2022 — May 19, 2022


GroundTruth attends P2P Future Forward Event

May 15, 2022 — May 18, 2022


GroundTruth attends Brand Insider Summit focused on CPG

May 9, 2022 — May 11, 2022


GroundTruth takes the stage to discuss Location Marketing: Truths, Myths, and Moving Beyond Vanity Metrics

April 27, 2022


GroundTruth’s Chief Revenue Officer, Rosie O’Meara, joins panel centered around AdTech 3.0

April 25, 2022 : 3:40 pm


NAB Show – GroundTruth Joins Sinclair Broadcast Group and Flowcode for a panel on value of CTV

April 19, 2022 : 2:00 pm


Best Practices: Setting Up Summer Season Strategies for CPG and Travel

March 27, 2022 — March 30, 2022


ShopTalk 2022

March 22, 2022 : 2:00 pm


Best Practices: Unlocking Marketing Strategies for Auto and Restaurant Industries

March 20, 2022 — March 23, 2022


MediaPost Brand Insider Summit D2C

March 11, 2022 — March 15, 2022


Brand Innovators Marketing Innovation in Austin

March 10, 2022 — March 13, 2022


National Automobile Dealership Association

March 8, 2022 — March 12, 2022


Natural Products Expo West 2022

February 24, 2022 : 2:00 pm


Emerging Tech & Consumer Trends: What to Expect in 2022

January 25, 2022 : 2:00 pm


Best Practices: Revamping Recruitment, Real Estate, and Event Marketing Strategies

December 14, 2021


2022 Predictions from GroundTruth & Georgia-Pacific

December 14, 2021 : 2:00 pm


Sharpen Your GroundTruth Ads Manager Skills

November 9, 2021 : 2:00 pm


2022 Marketing Game Plan

October 26, 2021 — October 29, 2021


SuitUp with GroundTruth 2021

October 19, 2021 — October 21, 2021


Shoptalk Fall Meetup 2021

October 12, 2021 — October 14, 2021


Digital Dealer Conference & Expo 2021

September 28, 2021 : 2:00 pm


Holiday Strategy Guides

September 28, 2021


Brand Innovators: Marketing Innovation

September 20, 2021 — September 21, 2021


Localogy Conversational Commerce 2021

September 19, 2021 — September 21, 2021


Groceryshop 2021

September 13, 2021 — September 14, 2021


Path to Purchase Shopper Insights & Measurement Forum

September 1, 2021


National Grocers & Design House: Digital Circular 2.0: Convert Passive Print to Dynamic Digital

August 31, 2021


Brand Innovators: Consumer Engagement

August 24, 2021 : 2:00 pm


Social Good Groundbreakers

August 10, 2021 — August 12, 2021


Restaurant Franchising & Innovation Summit

July 20, 2021 : 2:00 pm


Contextual CTV Solutions

July 15, 2021


Brand Innovators: C-Suite & Marketing Leadership

June 22, 2021 : 2:00 pm


Ads Manager Best Practices

June 15, 2021 — June 16, 2021


Path to Purchase Digital Shopper Commerce Forum

June 14, 2021


Brand Innovators GroudTruth Summit: The Consumer Comeback

June 9, 2021 — June 10, 2021


Digital Dealer Conference & Expo 2021

May 18, 2021


How to Put Motherhood on Your Resume

May 18, 2021 : 2:00 pm


Open for Business: What’s Next for Retail & Restaurants

May 11, 2021 — May 13, 2021


Shoptalk Meetup for Women 2021

May 11, 2021


Brand Innovators, Diverse Voices- Retail Marketing

May 6, 2021


Brand Innovators: Brands @ Home

April 22, 2021 : 2:00 pm


Driving Demand: The Future of Auto & CTV

April 8, 2021


Brand Innovators: Consumer Engagement – CPG Marketing

March 30, 2021


Brand Innovators: Marketing to Gen Z

March 23, 2021 : 2:00 pm


Shopper Trends: Summer Season Sizzle

March 16, 2021 — March 18, 2021


Brand Innovators: Trend Watch

March 9, 2021 — March 11, 2021


GroceryShop Spring Meetup 2021

March 2, 2021


Brand Innovators: Future of Food & Beverage

February 23, 2021 : 2:00 pm


State of the Market: Tech and Consumer Trends

February 22, 2021 — February 27, 2021


YARDCON 2021

January 21, 2021 : 2:00 pm


Shopper Marketing Trends: Key marketing strategies to influence shopper behavior

December 8, 2020 : 2:00 pm


Winning in 2021: How Agencies are Designing their Game Plans

November 11, 2020 : 3:00 pm


2020 Holiday Strategy Guides – Strategic Planning in Changing Times: Retail, Big Box/Grocery, Restaurants and Travel

November 10, 2020 — November 12, 2020


Path To Purchase Expo 2020

October 23, 2020


Brand Innovators: Brand Love: Future of Food & Beverage

October 21, 2020


Givsly5 Pledge: Cocktails and Comedy for a Cause

October 20, 2020 — October 22, 2020


Shoptalk Meetup 2020

October 15, 2020


Tech Trends: Major Changes to “Business as Usual”

October 6, 2020


Brand Innovators: State of the Industry – Brand Love, Innovation, Leadership, Purpose

October 5, 2020


Diverse Small Business Leaders Discuss Challenges and Innovations with Location Tech Leader GroundTruth

September 23, 2020


Givsly5 Pledge: We’re in This Together Mosaic Painting with Artolution

September 22, 2020


ThinkLA: She Suite in Color

September 15, 2020


Brand Innovators: Growth Marketing

August 26, 2020


Brand Innovators: Digital Marketing Innovation

Watch Now

August 26, 2020


Givsly5 Pledge: Be Your Own Pastry Chef With Culikid

August 24, 2020


Brand Innovators: Purpose-Driven Marketing

  Watch Now

August 18, 2020


Omni-Channel Strategy: Using Connected TV, Desktop and Mobile in One Platform

July 7, 2020


Data-Driven Decision Making to Guide Re-Opening Strategies

June 2, 2020


Back to School Strategy Guide in the Times of COVID

While the current academic school year has been impacted by COVID-19, GroundTruth has some strategic recommendations for how to plan […]

May 5, 2020


Adapting Tactics II – Tax Season, Census and 2020 Elections

As we look forward to the recovery from the COVID-19 pandemic, businesses and consumers will find themselves adjusting to a […]

May 4, 2020 — May 8, 2020


Plug and Play Spring Summit 2020

May 1, 2020


Fireside Chat with Sweetgreen’s Head of Marketing

April 12, 2020


Supplier Community Shopper Marketers’ Toolbox

April 10, 2020


Brand Innovators Virtual Summit

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how […]

April 8, 2020


Adapting Tactics in the Time of COVID-19

In this time of the Coronavirus pandemic, American life has changed substantially in a short time. As people work from […]

March 13, 2020 — March 22, 2020


SXSW 2020

The SXSW Conference Festival celebrates the convergence of the interactive, film, and music industries. Fostering creative and professional growth alike, SXSW is the premier destination for discovery.

March 3, 2020 : 2:00 pm


Insights to Agency Success

Are your clients able to target visitors to their competitors’ locations or track in-store visits driven by digital marketing? For […]

March 3, 2020


Brand Innovators Marketing Innovation

Hosted by 3M.

February 2, 2020


Mobile Retail Marketing Summit

The Mobile Retail Summit will take a deep dive into the latest tools and technologies to help better engage with customers on mobile. Whether its apps, augmented reality, geofencing or cashierless checkouts, whatever you need know about retail on mobile, you’ll get the answers at the Mobile Retail Summit..

January 21, 2020


2020 Consumer Trends

As consumer behaviors and retailer strategy continue to evolve, marketers look ahead with the hope of predicting what media and […]

January 13, 2020 — January 14, 2020


GeoBuiz Summit

GeoBuiz Summit aims to facilitate interactions, engagements and collaborations among the leaders representing the gamut of the geospatial industry and associated vertical industries, with a specific focus on innovativeness and collaborative business models.

January 6, 2020 — January 10, 2020


CES 2020

CES is the world's gathering place for all those who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for 50 years — the global stage where next-generation innovations are introduced to the marketplace.

December 10, 2019


How to Boost New Year and Super Bowl Foot Traffic with Location Marketing

In this 30 minutes webinar recap, GroundTruth’s Senior Ad Strategist, Erik Carlson, walked through a deep dive into changes in […]

November 14, 2019


Mobile Ventures Summit Los Angeles 2019

Mobile Ventures Summit brings together brands from a wide cross section of industries to discuss, debate and explore these opportunities, network with thought leaders and build crucial relationships.

November 13, 2019 — November 14, 2019


Path To Purchase Expo

Customer behavior is not what it used to be, and that calls for a new direction, a different path, an un-blazed trail. With a restructured event design, new tools to maximize sales, and powerful insights into customer behavior, the revamped Path to Purchase Expo provides an eye-opening experience and gives you untapped retail strategies to immediately drive growth.

October 24, 2019


Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

October 17, 2019


Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

October 16, 2019 — October 17, 2019


NAB Show NY

NAB Show New York is the place to connect to the knowledge, skills, technology and equipment you need to navigate this fast-changing industry. This event puts content upfront and center to fuel the thriving media and entertainment industry that calls NYC home. 

October 15, 2019 — October 16, 2019


LSA Place Conference

Place Conference 19 brings together the best of the best in local intelligence, audience targeting, and offline attribution for discussion and education on this emerging next chapter in location.

October 10, 2019


Masterclassing Digital Marketing

This event will show senior management and technical leads from B2C brands how to master the digital channel in their business, sharing industry best practice and the latest innovations.

October 9, 2019


Masterclassing Digital Marketing

This event will show senior management and technical leads from B2C brands how to master the digital channel in their business, sharing industry best practice and the latest innovations.

October 7, 2019 — October 9, 2019


eTourism Summit

Founded in 2000, eTOURISM SUMMIT is the glue between destination promotion and the latest practices and innovations in digital media. Attendees get up-to-the-minute, real-life examples of the latest applications in video, content marketing, email marketing, search, social media, mobile and web design. They learn how fellow tourism marketers and their media agencies are using the newest tools to build incremental traffic at every stage of the funnel.

October 7, 2019


Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

September 17, 2019


How to Boost Holiday Sales with Location Marketing

September 17, 2019 — September 19, 2019


LMA Elevate!

The name says it best. Elevate! will be about local media taking digital strategies to higher altitudes, with the best possible customer experiences and strongest possible results.

September 15, 2019 — September 18, 2019


Groceryshop

Groceryshop brings together the industry’s community of leaders from across a wide range of job titles, including digital and ecommerce, marketing, technology, merchandising, supply chain and store operations. Groceryshop addresses shared challenges and opportunities relating to the evolution of how consumers shop for products ranging from food and beverage to health, beauty, personal care, household and pet supplies.

September 11, 2019


Masterclassing Digital Marketing

This event will show senior management and technical leads from B2C brands how to master the digital channel in their business, sharing industry best practice and the latest innovations.

August 22, 2019


Mobile Ventures Summit New York 2019

Mobile Ventures Summit brings together brands from a wide cross section of industries to discuss, debate and explore these opportunities, network with thought leaders and build crucial relationships.

August 19, 2019


TAG Marketing

This event will discuss best practices being used to achieve sales & marketing alignment, considering a 4 part framework - compensation, org structure, communications and process.  

July 21, 2019 — July 23, 2019


Restaurant Directions

The Restaurant Directions event brings together leaders from the emerging/growth chains channel. This segment has seen slow and steady expansion and is setting the pace of the industry through menus, operations and more. Armed with Technomic research, attendees are better prepared to tackle challenges, capitalize on opportunities and refine marketing plans.

June 26, 2019


Masterclassing Digital Marketing

This event will show senior management and technical leads from B2C brands how to master the digital channel in their business, sharing industry best practice and the latest innovations.

June 19, 2019


Masterclassing Data & Analytics Chicago

This event will show senior management and technical leads from B2C brands how to master data and analytics in their business, sharing industry best practice and the latest innovations.

June 18, 2019 — June 20, 2019


Outdoor Retailer Summer Market

Outdoor Retailer Summer Market is North America’s largest tradeshow in the outdoor industry drawing attendees from around the world. Summer Market is all about face-to-face—it’s where products are shown, orders are written, new accounts are found, connections are made and brands are launched. This show is about buying, sourcing, strategic meetings, trend, education and networking with decision makers, influencers, stakeholders, key buyers and athletes that influence the outdoor market.

June 18, 2019 — June 22, 2019


Cannes Lions 2019

Every year, Cannes Lions explores the value of creativity in branded communications: from product and service development to the creative strategy, execution and impact. The five-day festival and awards provides the industry with access to beautiful new ideas, pioneering consumer research and emerging technologies which will help make and shape popular culture.

June 13, 2019


Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

June 6, 2019


Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

June 3, 2019 — June 5, 2019


P2PI League of Leaders

By gathering the collective insights of the industry’s most advanced thinkers, the Path to Purchase Institute’s League of Leaders will deliver incredible benefits to its participants while simultaneously empowering the Institute to be a catalyst for making the entire marketplace more vibrant, robust and healthy.

May 16, 2019


Mediapost Marketing QSR

MediaPost's Marketing QSR drills into the best practices, new consumer journeys and emerging opportunities for QSR brands helping to build Eating 2.0.

May 15, 2019 — May 17, 2019


P2PI Summit

P2P Summit invites retailer and consumer goods professionals to network and unravel the complexity that we all face in today's commerce landscape. 

May 14, 2019


Mobile Ventures Summit Chicago 2019

Mobile Ventures Summit brings together brands from a wide cross section of industries to discuss, debate and explore these opportunities, network with thought leaders and build crucial relationships.

May 7, 2019 — May 8, 2019


OMR 2019

OMR is an online marketing platform that gives voice to the latest industry trends and innovations. With a diversified product portfolio, OMR has established itself as an international event and media brand for the latest marketing trends and insights.

May 3, 2019


Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

April 29, 2019 — May 1, 2019


Digiday Retail Summit

At the Digiday Retail Summit industry executives will share how they use customer data and technology to drive innovation and improve experiences.

April 29, 2019 — April 30, 2019


AdExchanger’s Programmatic IO 2019

PROGRAMMATIC I/O is the world's largest semi-annual gathering of the data-driven marketing ecosystem. Join nearly 3000 attendees.

April 10, 2019 — April 12, 2019


ANA Media Conference 2019

The ANA Media Conference brings together media leaders to galvanize the industry and share actionable insights on the newest ways of connecting with today’s consumers. The 2019 ANA Media Conference will feature important issues and perspective from industry leaders.

April 9, 2019


Mobile Retail Marketing Summit

The Mobile Retail Summit will take a deep dive into the latest tools and technologies to help better engage with customers on mobile. Whether its apps, augmented reality, geofencing or cashierless checkouts, whatever you need know about retail on mobile, you’ll get the answers at the Mobile Retail Summit..

March 26, 2019 — March 28, 2019


StratConn 2019

StratConn delivers face-to-face meetings scheduled between solution providers (hosts) and solution seekers (guests) to review new products and services, marketing initiatives and business strategies. 

March 17, 2019 — March 20, 2019


Shoptalk 2019

Shoptalk is where the entire retail ecosystem comes together to create the future of retail based on the latest trends, technologies and business models, including changes in consumer expectations.

March 11, 2019 — March 12, 2019


LOAC 2019

The 10th Annual Local Online Advertising Conference will be held at The Grand Hyatt New York, March 11-12, 2019. With a slate of more than three dozen executive-level speakers and an exclusively "local" flavor, the agenda addresses critical trends affecting the industry.

March 7, 2019 — March 11, 2019


SXSW 2019

The SXSW Conference Festival celebrates the convergence of the interactive, film, and music industries. Fostering creative and professional growth alike, SXSW is the premier destination for discovery.