Resources
Explore and access our complete range of resources. From guides to templates, get everything you need in one place. Unlock valuable insights and tools to enhance your projects.
2023 Holiday Shopping Trends Featuring The Official Foot Traffic Tracker of the Season
GroundTruth looks into real-time consumer trends & visitation patterns & gives strategies for reaching holiday shoppers. Read our holiday shopping trends.
Adweek and GroundTruth partner to outline essential CTV advertising strategies
Starting your Connected TV advertising strategies? We have a panel of experts to tell you how to get real business results for businesses of any size.
Ulta Beauty
How location data enhanced Ulta Beauty’s new store opening media strategy.
Yachak Mate Organic Energy Tea
How a cross-channel campaign boosted incremental visits by 583% to stores carrying Yachak Mate Organic Energy Tea beverages.
Are You Really Measuring the Performance of Your CTV Campaigns?
Hear from a panel of experienced brand and agency leaders about best practices in CTV and stop wasting your ad dollars.