Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Read how Dave's Hot Chicken used GroundTruth's location-based and audience-based targeting strategies in order to drive return on ad spend (ROAS) and increase sales lift.
QSR/Restaurant
Dave’s Hot Chicken Drives Over 10K Visits
Read how Dave's Hot Chicken used GroundTruth's media mix in order to increase app downloads, online orders, and in-person visits.
GroundTruth On-Location at Brand Insider Summit focused on QSR
November 15, 2023 - November 18, 2023
7 Effective Hyperlocal Marketing Strategies
7 hyperlocal marketing strategies your local business needs for campaign success in 2024. Update your hyperlocal ad & social campaigns today with GroundTruth.
The Ultimate QSR Playbook to Drive More Visits to your Restaurants
This guide highlights key strategies and tactics built to drive measurable results for your brand with a focus on promoting limited-time offer, daypart strategies, customer acquisition, and more.
Bark Social
How Bark Social Unleashed Innovative Targeting Strategies to Bring in Pet-Friendly Patrons.
Are Seasonal Holiday Campaigns Worth The Hype?
Looking to launch a holiday marketing campaign this year? Do they get results? Discover the benefits of federal & unique holiday marketing with GroundTruth.
Do Limited-Time Offers Provide Effective Results for QSRs?
How effective are limited time offers when it comes to increasing foot traffic to QSRs? Are they beneficial for your business? Learn more today with GroundTruth.
2023 Real-World QSR Market Trends
It’s important to stay ahead of QSR market trends in 2023. Don’t miss out on key concepts and OSR business solutions. Learn more with GroundTruth today.
GroundTruth Insights Spotlight: In a Struggling Economy QSRs can Benefit from Understanding Real-World Behavior
QSRs can benefit from understanding the real-world behavior of their customers such as what brands they remain loyal to, which brands they are switching to, what audiences they fall into, and where else they tend to bring their business.
Holiday Insights Spotlight
GroundTruth's location insights can help predict valuable consumer trends, inform strategic opportunities, and provide insights into the 2022 holiday season.
The Top 3 Buying Insights Marketers Need To Know For Halloween
It’s 2022 and it’s the first time in a while where Halloween will see a big recovery to pre-pandemic levels. All hail the return of Spooky Season!