Cookies Are Disappearing. What Does that Mean for Marketers and Advertisers?
Cookies are disappearing this year, which means lots of changes for advertisers. But GroundTruth just gets better with changes.
Technology
Boosting Your Direct Mail With Real-world Behavior
GroundTruth media experts share how Audience Base Direct Mail (ABDM) is helping brands eliminate wasted Direct Mail dollars by allowing them to reach households based on real-world behaviors.
Unlocking the Power of Direct Mail with Real-World Insights
Tap Into the Superpowers of Audience Based Direct Mail.
GroundTruth Recognized as Best Geolocation Platform in 2023 MarTech Breakthrough Awards
Awards Program Recognizes Standout Advertising Technology That Is Driving Tangible Outcomes.
7 Effective Hyperlocal Marketing Strategies
7 hyperlocal marketing strategies your local business needs for campaign success in 2024. Update your hyperlocal ad & social campaigns today with GroundTruth.
How to Supercharge your Marketing with Ads Manager in 2023
Watch this engaging webinar where Platform Specialist Connor Wilson and Account Executive Bethany Stone share the unique ways that Groundtruth’s Ads Manager can help you create advertising campaigns that generate real business results.
Geotargeting 101: What Is Geotargeting?
Learn about geotargeting marketing & how it can be utilized for your business. Discover how to use geotargeting advertising effectively with GroundTruth.
How Marketers Can Drive Real Business Results in a Down Economy
Even if you know the current trends, competitive landscape, and best advertising practices, connecting with your dream consumer is still an uphill battle. During questionable economic times, the hill becomes even steeper. Learn how marketers can still perform and win business, even with a down economy.
GroundTruth On-Location at CES
January 5, 2023 - January 8, 2023
How to Run a Successful Programmatic Advertising Campaign
Learn our tricks of the trade for planning, creating, and running a successful programmatic advertising campaign. Start setting up a programmatic ad campaign today.
Location-Based Marketing 101
We’ve made the ultimate guide to Location-Based Marketing & Advertising, containing everything you’ve always wanted to know. Read more today!
GroundTruth On-Location at NAB Show NYC
Oct 17 - 19, 2022