Resources
Explore our case studies, guides, and blogs to help inspire your next campaign.
You can't miss
Dynamic Intent Prediction: Audiences that predict future action, powered by ZeroToOne.AI
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
What is Predictive Audience Targeting?
Are You Really Measuring the Performance of Your CTV Campaigns?
Answering the Big Questions About Dynamic Intent Predictive Audiences
A deeper dive into a few of the more technical questions about GroundTruth Dynamic Intent Prediction, powered by ZeroToOne.AI.
Crafting Foot Traffic: How Tandy Leather Drove +1.4k Store Visits
A Mobile and Audio campaign paired targeted
messaging with local promotions to deliver an
89% incremental visit rate.
These Industries Can Try Predictive Audience Targeting Today
Reach people predicted to shop, travel, explore, and more within 24-48 hours, 7 days, 14 days, or 30 days, all with 90% accuracy.
Targeted Tourism: Southeast South Dakota Tourism Association’s Mobile & CTV Campaign Drives 7.5k+ Visits
Read how omnichannel campaign leveraged GroundTruth's targeting solutions to boost local tourism within a 15-day flight.
Dynamic Intent Predictive Audiences: Go Beyond Lookalikes. Way Beyond.
Let's set the record straight: Not all “predictive” solutions are actually predictive. Here's what makes Dynamic Intent Prediction different.