CREATIVE CAPABILITIES

Design less.
Deliver more.

Access studio-grade creative through GroundTruth Ads Manager or Managed Services. We build assets engineered to perform, across every screen.

NATIVE ADS

From concept to ad in minutes

Forget waiting weeks for design iterations. Build professional-grade assets directly within your buying workflow.

AI Video Creator

Get commercial-ready video in minutes, not days.
Put your brand on the big screen without the Hollywood budget. Our native AI Video Creator pulls your assets to instantly generate premium, cinematic-grade ads optimized for every screen

Text Banner Builder

Instant, compliant creative.
Stop wasting hours on manual resizing and design back-and-forth. Our native generator lets you build high-impact display ads in with zero friction.

PREMIUM FEATURES

Advanced formats & customization

Unlock premium creative, scaled for enterprise. Execute high-engagement campaigns with our dedicated creative concierge. Brands spending $10k+ get full, human-led design services, on us.

Shoppable CTV & QR Overlays

Turn passive viewers into active customers. We embed custom QR codes into your premium video assets to bridge the gap between living room and mobile. Viewers scan to instantly claim offers, map store routes, or convert on-site. 

Weather-Triggered Creative

Pivot in real-time. Capture intent instantly. Stop running static ads. We dynamically swap your creative based on local weather shifts, sun or snow, ensuring your message always matches the moment.

Creative catalog

Cross-channel architecture built for performance

STANDARD DISPLAY
Dynamic overlays, custom landing pages, and animated banners that drive immediate action.
RICH MEDIA
High-engagement experiences featuring gallery maps, location-based details, and brand gamification.

*Only available on Managed Service campaigns

VIDEO
Vertical, in-line, and dynamic video. We transform static assets into professional 15- or 30-second spots.

*Some features only available on
Managed Service campaigns

Digital Out-of-Home (DOOH)
High-impact units for billboards, transit, and retail networks, complete with scan-ready QR codes.
DIRECT MAIL
Precision-targeted physical assets powered by real-world visitation data.

Frequently
Asked Questions

GroundTruth provides a full suite of creative services including standard display creative, rich media, video, connected TV video ads, digital out-of-home creative, direct mail design, and social media creative. These offerings are built to support multiple channels within a single campaign. 

Creative is developed with channel-specific formats and specifications in mind, ensuring ads are optimized for mobile, desktop, CTV, audio-supported video, digital audio, DOOH screens, direct mail, and social platforms. This approach helps maintain consistency while adapting messaging to each environment.

GroundTruth offers dynamic creative options such as location-based messaging, weather-based creative, language adaptation, countdown timers, animated elements, and interactive formats like galleries, polls, and QR codes. These features allow creative to be easily adapted based on real-world conditions and user context.

Yes. GroundTruth’s creative team supports both strategy and execution, helping brands develop messaging, layouts, and formats aligned with campaign goals. This includes building new creative assets or adapting existing materials to meet platform requirements and performance objectives. Connect with a representative to learn if you qualify.

Vanity metrics are over. Real-world ROI is here.

Reach your audience across every touchpoint and prove the impact in one unified platform.