INSTANT ACTIVATION
Programmatic power.
Zero friction.
Instant access to 1,500+ real-world
audiences and curated PMPs. No minimums.
No IOs. Just performance.
Activate GroundTruth on leading platforms
ACTIVATION SOLUTIONS
Programmatic. On your terms.
Whether you need curated inventory or verified audience data, we provide the programmatic path that fits your business goals.
Private Marketplaces
(PMP)
Preferred
PMP
Programmatic
Audiences
Inventory curated using our proprietary real-time, geo-location targeting
Inventory curated using our proprietary real-time, geo-location targeting
GroundTruth verified audience data plus your own media solution
Audiences built off real-world behaviors
Audiences built off real-world behaviors
Location and Behavioral Audiences available instantly within select DSPs
PMP deals sent directly to your DSP
PMP deals sent directly to your DSP
1,500+ of our strongest, scalable audience segments available
Proximity, Off-the-Shelf Audiences, DMA, State, Zip Code, Weather Triggering & Customizable Audiences available
Proximity, Off-the-Shelf Audiences, DMA, State, Zip Code, Weather Triggering & Customizable Audiences available
Audiences refreshed every 30 days
Reach users across all major media channels
Reach users across all major media channels
Reach users across all major media channels
No minimums
Fixed CPM rate, one-to-one deal set-up, and early access to your desired inventory
Custom audiences can be pushed directly to your seat on The Trade Desk
Inventory curated using our proprietary real-time, geo-location targeting
Audiences built off real-world behaviors
PMP deals sent directly to your DSP
Proximity, Off-the-Shelf Audiences, DMA, State, Zip Code, Weather Triggering & Customizable Audiences available
Reach users across all major media channels
No minimums
Inventory curated using our proprietary real-time, geo-location targeting
Audiences built off real-world behaviors
PMP deals sent directly to your DSP
Proximity, Off-the-Shelf Audiences, DMA, State, Zip Code, Weather Triggering & Customizable Audiences available
Reach users across all major media channels
Fixed CPM rate, one-to-one deal set-up, and early access to your desired inventory
GroundTruth verified audience data plus your own media solution
Location and Behavioral Audiences available instantly within select DSPs
1,500+ of our strongest, scalable audience segments available
Audiences refreshed every 30 days
Reach users across all major media channels
Custom audiences can be pushed directly to your seat on The Trade Desk
AUDIENCE SCALE
Target the purest form of
consumer intent
Activate our first-party audiences within
your preferred DSP to reach growth-driving
consumers across any screen.
Brand Categories
Brands
Behavioral Segments
Precision for every industry
Driving performance for the most recognizable brands across all categories.
Let’s build your programmatic strategy
Connect with our team to find the right audiences and PMP deals for your specific campaign goals.