GroundTruth attends P2P Future Forward Event

May 16, 2022 - May 19, 2022

Demystifying the New Consumer

Shopper behavior has exponentially evolved at a dizzying pace. The Path to Purchase Institute’s Future Forward event focuses on understanding the new consumer in a world forever changed. We’ll look at how, where and why consumers shop, and the implications this has on brands and businesses — with tangible takeaways to enact change.

This immersive event experience will serve as an incubator for innovation, gathering together a think tank of industry executives, leaders and visionaries in omnicommerce marketing.

The GroundTruth team will be onsite throughout the event and we’re ready to chat through innovative media solutions, engaging creative, and measurable marketing tactics to drive shopper and CPG strategies for your brand. Interested in setting up time to chat one-on-one?

Let’s Connect