[gtranslate]

Return on Ad Spend (ROAS)

Return on Ad Spend (ROAS)

What is Return on Ad Spend (ROAS)?

ROAS, or Return on Ad Spend, is a way to measure marketing success of paid search campaigns. ROAS measures the amount of money earned for every dollar spent on advertising. In terms of location-based marketing, learning how many people in a targeted location interacted with a brand’s ad when they entered a specific location can help marketers determine return on ad spend.

Sign up for Ads Manager

Learn how to buy and manage all of our available advertising products in our easy-to-use self-serve platform.

Sign up

Subscribe to our Newsletters

Stay on top of the latest location marketing news, strategies, tips and tricks.

Subscribe

See what location can do for you.

Contact Us

See what location can do for you.

Contact Us