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  • Work With Us

    Work With Us

    Make the process of growing your business seamless. Manage your campaigns through our professional services or do it yourself via our self-serve platform GroundTruth Ads Manager. Either way you can get support from our marketing experts. You choose.

    Self-ServePlan, activate, and measure your media campaigns in our easy-to-use self-serve platform GroundTruth Ads Manager.

    ManagedLet our team of marketing experts generate real business results and manage campaigns for you.

    PartnershipSupplement your core media offerings with GroundTruth’s geo-contextual marketing solutions.

    Programmatic Unlock all the benefits of GroundTruth’s verified intent data programmatically in a DSP of your choice.

    press release

    GroundTruth Acquires Self-Serve Local Ad Platform Addy

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  • Products

    Products

    Solutions built to support your most important business goals, whether that’s boosting awareness, driving store and website visits or increasing sales.
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    Media
    • Mobile
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    Targeting
    • Audience Targeting
    • Location Targeting
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    CTV & OTT

    Reach streaming audiences on the big screen (CTV) and on any streaming device (OTT)

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  • Technology

    Technology

    Our technology is focused on generating business performance by reaching consumers during relevant moments throughout their everyday lives.

    BlueprintsLearn how we map the real world with the highest levels of accuracy and precision.

    Our DataHow we’ve achieved the industry’s most accurate visitation data.

    MRC accreditation

    GroundTruth Visitation Data Accredited By The Media Rating Council (MRC)

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    Resources

    Access our vast library of consumer insights, expert commentary and foot traffic tools to help you make informed marketing decisions.
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    BlogExpert analysis on trends impacting the marketing landscape.

     

    Case StudiesKey learnings from well-known brands across major industries.

     

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    UPCOMING WEBINAR

    Best Practices:
    Revamping Recruitment, Real Estate, and Event Marketing Strategies

    As you ramp up for the new year, set yourself up for success by sharpening your GroundTruth Ads Manager skills in order to maximize the impact of your marketing campaigns.

    Tuesday, January 25, 2022

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    Ad Age 2021

    Best Places to Work

    We are seeking top talent.

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QSR/Restaurants

Drive Diners to Your Restaurant with Precise Targeting & Measurable Results

Connecting with your customers across multiple channels, i.e. blending mobile and CTV ads, can make diners 2.5X more likely to visit your restaurant.

Target key audiences based on past visitation behavior or their real-time location

Steal share of market from your competition

Measure the impact of your digital ads

Get Started

Support Top Traffic-Driving Initiatives

Tap into our suite of intent-based solutions to drive awarenss, foot traffic, and sales.

Promote New Limited-Time Offers (LTOs)

Drive awareness of LTOs and steal share from key competitors by reaching Competitive Loyalists.

Activate real-time tactics like Proximity Targeting to influence impulse trials by targeting customers near your locations.

Drive Traffic During Specific Dayparts

Increase traffic to your locations during specific mealtimes.

Leverage Custom Audiences to target heavy Breakfast, Lunch, Dinner, and Late-Night diners and steal share from your competition during key dayparts.

Promote Pick-Up & Delivery

Promote pick-up with hyper-focused ads in customized Neighborhoods trade areas and delivery zones and drive hungry diners to your online app or website to place orders.

Weather can be a big motivator to pick-up or click that order online CTA.

Target Value Customers

Reach budget conscious customers with special offers, coupons and more.

Tap into Behavioral Audience Targeting to identify customers who visits locations like off-price or fast-food restaurants to drive incremental sales.

Discover more top traffic-driving strategies

Cost Per Visit Pricing Model

Only pay when GroundTruth drives targeted diners into your location.

GroundTruth makes it easy to connect with your audiences at multiple touch points.

From their couch to their desk and even on-the-go, all through a single platform.

Reach high-intent customers with display or social ads on their computers, mobile or tablets, or Connected TV devices.

Acrosss Top Online Publishers

We deliver your ads on web inventory that has been manually curated for brand safety.

  • Premium Inventory
  • Brand Safety and Fraud Prevention Solutions
  • Blacklists, Monitoring and Blocking Tags to Manage Brand Safety

Learn More

Case Studies

Hooters

20K

visits to Hooters locations

Multichannel campaign blended audiences and real-time targeting tactics across mobile and CTV ads to drive visits.



Denny’s

138%

increase in likelihood to visit Denny’s

And an additional 25k visits to Denny’s locations
post-ad exposure.



Want to hear more success cases?      Contact Us

Ways to Activate Your Campaigns

Work with us on your terms, based on how you want to buy.

MANAGED SERVICES

Let our team of marketing experts generate real business results and manage campaigns for you.




SELF SERVICE

Plan, activate, and measure your media campaigns in Ads Manager, our easy-to-use self-serve platform.




PROGRAMMATIC

Activate our industry-leading location-based ad solutions programmatically.




Questions?      Contact Us

ON-DEMAND WEBINAR

Order Up: How QSRs Can Stand Out Against the Competition

To win in the QSR/Restaurant market, brands need a new kind of value meal: Flexible, customer-first strategies backed by real-time consumer behavior data.
Learn from the experts on how to focus on the right audience and tactical advertising strategies to drive visits.

Learn from the experts on how to focus on the right audience and tactical advertising strategies to drive visits.

Watch Replay

GroundTruth

NOUN

1. Information provided by direct observation as opposed to information provided by inference.

The difference is in our data. GroundTruth is the first and only ad tech provider to receive three MRC accreditations across place, location, and visitation data.

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GroundTruth is a media company that turns real-world behavior into marketing that delivers real business results.

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