Set goals
Set your campaign goals and select from our suite of targeting tactics.
- Target by location: Reach users based on their current location and/or user visitation patterns to particular places.
- Target by audience: Reach users based on their visitation behaviors and custom audience groups.
- Target by weather: Reach users based on the weather conditions in their current location.
*Note: Targeting tactics available vary depending on the device type selected.
Choose device type
Select the device type you would like to reach your audience on.
- Target Mobile Devices: Reach your audience wherever they are.
- Target Desktop & Laptops: Reach your audience at home or in the office.
- Target CTV (Connected TVs): Reach your audience while they are relaxing in front of the large screen.
- Target OTT Devices: Reach your audience while they are streaming content on OTT devices including phone, tablet, desktop, and CTV.