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  • Work With Us

    Work With Us

    Make the process of growing your business seamless. Manage your campaigns through our professional services or do it yourself via our self-serve platform GroundTruth Ads Manager. Either way you can get support from our marketing experts. You choose.

    Self-ServePlan, activate, and measure your media campaigns in our easy-to-use self-serve platform GroundTruth Ads Manager.

    ManagedLet our team of marketing experts generate real business results and manage campaigns for you.

    PartnershipSupplement your core media offerings with GroundTruth’s geo-contextual marketing solutions.

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    Reach streaming audiences on the big screen (CTV) and on any streaming device (OTT)

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    Our technology is focused on generating business performance by reaching consumers during relevant moments throughout their everyday lives.

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    UPCOMING WEBINAR

    Best Practices:
    Revamping Recruitment, Real Estate, and Event Marketing Strategies

    As you ramp up for the new year, set yourself up for success by sharpening your GroundTruth Ads Manager skills in order to maximize the impact of your marketing campaigns.

    Tuesday, January 25, 2022

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HOW IT WORKS

Run location-based ad campaigns in 4 easy steps

Sign up now

Questions? Contact us

Learn How GroundTruth Ads Manager Works

  • Self-Serve: Ads Manager
  • How it Works
  • Business Type
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  • Agency
  • Auto
  • CPG
  • Financial Services
  • Health & Fitness
  • Medical & Healthcare
  • Real Estate
  • Restaurant
  • Retail
  • Recruitment
  • Services
  • Sports
  • Travel & Tourism

Set goals

Set your campaign goals and select from our suite of targeting tactics.
  • Target by location: Reach users based on their current location and/or user visitation patterns to particular places.
  • Target by audience: Reach users based on their visitation behaviors and custom audience groups.
  • Target by weather: Reach users based on the weather conditions in their current location.

*Note: Targeting tactics available vary depending on the device type selected.

Get Started

Choose device type

Select the device type you would like to reach your audience on.
  • Target Mobile Devices: Reach your audience wherever they are.
  • Target Desktop & Laptops: Reach your audience at home or in the office.
  • Target CTV (Connected TVs): Reach your audience while they are relaxing in front of the large screen.
  • Target OTT Devices: Reach your audience while they are streaming content on OTT devices including phone, tablet, desktop, and CTV.

Get Started

Learn How GroundTruth Ads Manager Works

Upload your ad and build creatives

Easily upload and build your own ad creative. Creative features in Ads Manager include.
  • Dynamic text overlay directing the users to your nearest store location.
  • Script creatives: Input a script tag from a 3rd party creative provider.
  • Video: Distribute video ad creative by inputting a VAST tag from a 3rd party creative provider.
  • Build landing pages the user will view after clicking an ad creative.
  • How to Effectively Drive Customers to Location-Based Landing Pages.
  • Sure-Fire Creative Best Practices for Better Mobile Campaigns.

Get Started

Set your bid and budget

Identify budget at the campaign or ad group level.
  • Minimum bid starts at $3.50 with no minimum budget.
  • Set flight dates for campaign start and end dates.
  • Set day parting based on the timezone of the advertised location (optional).
  • Save and launch!

Get Started

Launch Campaign and Measure Results

Measure in-store visits from ad spend and analyze campaign results in real-time using robust Ads Manager reports.
  • Summary Report.
  • Store Visit Report.
  • Incremental Visit Report.
  • Time of Day/ Day of Week Visit Report.
  • Audience Insights Report.
  • Reporting by Product.
  • Video Quartile Reporting.

*Note: Targeting tactics available vary depending on the device type selected.

Get Started

Sign up for Ads Manager

Activate and measure your media campaigns in our omni-channel, self-serve platform. No minimum spend.

Look for a confirmation email to activate your account.

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Request a Demo

Contact our ad experts to answer your questions and help you achieve your marketing goals.

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Stay on top of the latest industry insights and marketing strategies.

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GroundTruth is a media platform that turns real-world behavior into marketing that delivers real business results.

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