What’s the value of a visit to your restaurant?
Entice hungry diners to your restaurant with location marketing.
A visit to a restaurant almost always means a sale. That’s why driving people into your physical locations is the most valuable thing you can do for your business. Location marketing helps you reach the right people who are most likely to be influenced to dine with you.
Questions? Contact us
Tactics to drive results for your restaurant business
Top tips for running successful campaigns in GroundTruth Ads Manager.
Use proximity targeting to reach people within a 0.1-3 mile radius around your restaurant
Give nearby users directions to your restaurant to drive them inside.
Reach a customized list of competitors’ locations
Target people who have visited competitors’ restaurants to entice them to come to yours instead.
Reach Behavioral Audience groups based on past visitation
For example, reach users bucketed as foodies, pizza lovers, QSR diners, etc.
REPORT
The Lean: Restaurant/QSR Brief
In the following Q1 2021 Restaurant and QSR Lean Report, GroundTruth provides important offline behavioral insights to help marketers maneuver through the new “normal.” Specifically, we compare the peaks and valleys of this past year with recent visitation trends to understand where the opportunities are for QSRs and restaurants in Q2 2021.
Real results
Case Study / Outback Steakhouse
GroundTruth Wins I-COM Data Creativity Award with successful Outback Steakhouse Cost Per Visit campaign
1 k
new customers were driven to Outback
Case Study / Taco Bell
How 170,000 store visits boosted sales and support for the Live Más Foundation
1 k
visits driven to Taco Bell locations
BLOG
What’s the Value of a Store Visit for Restaurants?
As we continue with this blog series, we will be diving deeper into another vertical from our Value of a Visit Report…
Hosted by Nicole Genchur
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