Forget Likes, Finance Cares about Results, Says GroundTruth In First Brand Campaign
Punchy campaign comes from the marketer who made Wendy’s famous for social clapbacks.
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Read MoreForget Likes, Finance Cares about Results, Says GroundTruth In First Brand Campaign
Audio Ads with Foot Traffic Attribution Now Available from GroundTruth
Advertisers can now attribute store visits to podcast and streaming radio ads, setting a new standard for audio ad performance.
Jeanine Percival Wright joins GroundTruth Board
Former Global COO of Wondery and CFO of AdsWizz elected Independent Director.
Matt Knight Named Chief Technology Officer at GroundTruth
Formerly SVP of Product & Technology, Matt’s expertise will accelerate GroundTruth’s ability to drive real business results for advertisers.
Gundeep Hora Named President & General Manager of WeatherBug, a Wholly Owned Subsidiary of GroundTruth
Formerly at The Weather Company, Hora will help trusted weather company accelerate growth
GroundTruth Recognized for Marketing Technology Innovation in 2024 MarTech Breakthrough Awards Program
Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World.
Rosie O’Meara named CEO of GroundTruth
Former Chief Revenue Officer’s deep background in client service will accelerate growth.
GroundTruth Recognized as Best Geolocation Platform in 2023 MarTech Breakthrough Awards
Awards Program Recognizes Standout Advertising Technology That Is Driving Tangible Outcomes.
GroundTruth Named to Ad Age’s Best Places to Work for 3rd Consecutive Year
Recognized for its inclusive and equitable culture GroundTruth continues to be the destination for innovative and driven talent.
GroundTruth Partners with Flowcode to Launch the First Intent-Based Quick Response Ad Solution for Linear TV, Addressable TV, and CTV
Location data leader teams up with the #1 QR platform to create the first offline-to-online ad solution for all TV screens.