GroundTruth Partners with Place Exchange to Expand Into Digital Out-of-Home With Measurable Foot Traffic Attribution
Advertisers can now connect DOOH ad exposure to real-world store visits, closing a critical gap in campaign measurement.
Discover the latest news and industry updates from GroundTruth.
Advertisers can now connect DOOH ad exposure to real-world store visits, closing a critical gap in campaign measurement.

Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World
Punchy campaign comes from the marketer who made Wendy’s famous for social clapbacks.
Advertisers can now attribute store visits to podcast and streaming radio ads, setting a new standard for audio ad performance.
Former Global COO of Wondery and CFO of AdsWizz elected Independent Director.

We’re honored to be named one of Ad Age’s Best Places to Work for the 4th time.
Formerly SVP of Product & Technology, Matt’s expertise will accelerate GroundTruth’s ability to drive real business results for advertisers.
Formerly at The Weather Company, Hora will help trusted weather company accelerate growth

Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World.
Former Chief Revenue Officer’s deep background in client service will accelerate growth.