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  • Work With Us

    Work With Us

    Make the process of growing your business seamless. Manage your campaigns through our professional services or do it yourself via our self-serve platform GroundTruth Ads Manager. Either way you can get support from our marketing experts. You choose.

    Self-ServePlan, activate, and measure your media campaigns in our easy-to-use self-serve platform GroundTruth Ads Manager.

    ManagedLet our team of marketing experts generate real business results and manage campaigns for you.

    PartnershipSupplement your core media offerings with GroundTruth’s geo-contextual marketing solutions.

    Programmatic Unlock all the benefits of GroundTruth’s verified intent data programmatically in a DSP of your choice.

    press release

    GroundTruth Acquires Self-Serve Local Ad Platform Addy

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    Solutions built to support your most important business goals, whether that’s boosting awareness, driving store and website visits or increasing sales.
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    CTV & OTT

    Reach streaming audiences on the big screen (CTV) and on any streaming device (OTT)

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  • Technology

    Technology

    Our technology is focused on generating business performance by reaching consumers during relevant moments throughout their everyday lives.

    BlueprintsLearn how we map the real world with the highest levels of accuracy and precision.

    Our DataHow we’ve achieved the industry’s most accurate visitation data.

    MRC accreditation

    GroundTruth Visitation Data Accredited By The Media Rating Council (MRC)

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    Resources

    Access our vast library of consumer insights, expert commentary and foot traffic tools to help you make informed marketing decisions.
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    BlogExpert analysis on trends impacting the marketing landscape.

     

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    UPCOMING WEBINAR

    Best Practices:
    Revamping Recruitment, Real Estate, and Event Marketing Strategies

    As you ramp up for the new year, set yourself up for success by sharpening your GroundTruth Ads Manager skills in order to maximize the impact of your marketing campaigns.

    Tuesday, January 25, 2022

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    Ad Age 2021

    Best Places to Work

    We are seeking top talent.

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Auto Advertising

Drive High-Intent Customers to your Car Dealership

GroundTruth’s proprietary Blueprints mapping technology identifies and targets car shoppers based on real-world dealership visitation and demographics.

Drive Visits to your Dealership

Reach Customers Across Multiple Screens

Increase Brand Awareness

Get Started

Reach Car Buyers Who are in the Market

Take audience targeting to the next level by reaching in market automotive buyers at the right moment.

PROXIMITY TARGETING

Target potential customers based on how often they visit their usual retailers, as well as places they have visited in the past.

custom audiences

Build tailored audience segments using visitation data, behavioral attributes, demographic details, purchase information, CRM, and direct mail lists that we convert into mobile IDs.

BEHAVIORAL AUDIENCES

Target audiences based on a combination of visitation patterns and demographic data to boost awareness.

ON PREMISE TARGETING

Remind car buyers about the car or other complementary items while they’re in a store, on-lot or retail block. Dynamically turn media on or off based solely on product availability at nearby locations.

NEIGHBORHOODS

Use GroundTruth location targeting to identify residential areas frequented by your target audiences. Discover places you hadn’t considered before.

Get Started

Reach Your Audience on Multiple Devices…

GroundTruth makes it easy to run integrated cross-device marketing campaigns through a single platform.

Reach high-intent customers with display ads on their computers, mobile or tablets, or Connected TV devices.

…across Top Online Publishers

We deliver your ads on web inventory that has been manually curated for brand safety.

  • Premium Inventory
  • Brand Safety and Fraud Prevention Solutions
  • Block Lists, Monitoring and Blocking Tags to Manage Brand Safety

Learn More

Results That Matter to You

Measure the performance of your campaigns and optimize in real-time based on how users are responding to your display ads.

Impressions
Reach

View-Through and
Click Through Online
Conversion Tracking

Video Quartiles
(Quartiles Reporting,
Video Completion Rate)

Dealership Visits,
Visitation Rate,
Dealership Visitation Lift

Case Studies

Toyota
1200

Visits driven to specific dealerships

Learn how GroundTruth helped Toyota steer high-intent customeres to their dealerships.



BMW
10%

Increase in engagement rates

How BMW used location technology to drive luxury consumers to local dealerships.



Want to hear more success cases?      Contact Us

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Join our Self-Serve Ad Platform.




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Contact Managed Services.




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GroundTruth is a media platform that turns real-world behavior into marketing that delivers real business results.

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