GroundTruth is an advertising platform that drives in-store visits and other real business results.
Award Winning Platform:
How We Do It
We use observed real-world consumer behavior, including location and purchase data, to create targeted advertising campaigns across all screens, measure how consumers respond, and uncover unique insights to help optimize ongoing and future marketing efforts.
With this focus on media, measurement, and insights, we provide marketers with tools to deliver media campaigns that drive measurable impact, such as in-store visits, sales, and more.
Life at GroundTruth
GroundTruth has been recognized by AdAge as one of the Best Places to Work for three years in a row.
Leadership Team
Board of Directors
Everett Cox
Venture Partner
Stephen McCarthy
Mike Perlis
Vice Chairman
Ricky Sandler
Chief Executive Officer and Chief Investment Officer
Anders Richardson
Managing Partner