Spotlight Event:
GroundTruth Webinar

GroundTruth On-Location at Possible

GroundTruth leading discussion at Brand Innovators: Evolution of Retail Summit (Las Vegas)

GroundTruth On-Location at ShopTalk 2023

GroundTruth at Brand Innovators: Evolution of Retail Summit

GroundTruth at Natural Products Expo West

GroundTruth at Borell Miami: The Local Advertising Conference

GroundTruth at eTail West: The eCommerce & Omnichannel Retail Conference

GroundTruth On-Location at Tire Pros Conference

GroundTruth joins SuitUp for Black History Month College & Career Panel

GroundTruth at Brand Innovators: The Power of Building Brand Love

GroundTruth On-Location at NADA

GroundTruth On-Location at MediaPost: Marketing Politics

GroundTruth On-Location at CES

2023: Using Media to Thrive in a Recession

2023 is right around the corner, but the world is still reeling from 2020. Now more than ever, you need […]

GroundTruth On-Location at Brand Insider Summit focused on QSR

GroundTruth Presenting on SupplierU’s Retail Media Webinar

GroundTruth On-Location at Brand Insider Summit focused on CPG

GroundTruth hosted Fireside Chat at Brand Innovators: Marketing Innovation Summit in Denver

GroundTruth On-Location at Media Ad Sales Summit

GroundTruth Speaking at RetailLoco in Atlanta

Audience Quality: How to Get the Best Performance in a DSP of Your Choice

Now, more than ever, customers expect their programmatic campaigns to drive results. Large agencies and marketers use DSPs like the […]

GroundTruth On-Location at NAB Show NYC

Connect with GroundTruth at Brand Innovators: Marketing Leadership in New York

GroundTruth On-Location at Advertising Week NY 2022

GroundTruth's CMO Brandon Rohten discusses Addressability & how GroundTruth's location data technology delivers business results.

GroundTruth at AdExchanger’s Programmatic IO

GroundTruth takes the stage to discuss Location Marketing: Truths, Myths, and Moving Beyond Vanity Metrics

GroundTruth hosts Tech Lounge at Fast Casual Summit

GroundTruth onsite at Florida Destinations Annual Meeting

Unwrapping 2022 Holiday Advertising Strategies

As we enter the winter holiday season, now is the time to iron out a powerful advertising strategy built to […]

GroundTruth onsite at Groceryshop 2022

Read our GroceryShop 2022 recap & discover helpful insights to improve your marketing strategies. Reach customer bases more effectively with GroundTruth.

GroundTruth & WeatherBug hit the links at DFW IMA iHack Golf Tournament

The Real-World Metaverse at Localogy Place 2022

GroundTruth joins Fireside Chat at Brand Innovators: Marketing Innovation Summit 2022 in Chicago

Here we discuss the marketing innovation summit held in Chicago 2022. What is worth including in your next marketing strategy? Learn more with GroundTruth.

GroundTruth hosted Fireside Chat at Brand Innovators: Evolution of Retail Summit 2022 in NYC

We were proud to host Fireside Chat at Brand Innovators in NYC in 2022. Read more to learn about innovative marketing strategies or retail industires.

CTV Close Up: How Innovations in Connected TV and OTT are Changing the Game

GroundTruth Sponsoring i612 Minnesota Twins Game 2022

Marketing Agencies:  What It Takes to Win in the Second Half of the Year

GroundTruth Sponsoring 2022 CO Ad Day

Best Practices:  Blockbuster Marketing Strategies for Entertainment and Retail 

GroundTruth attends P2P Future Forward Event

GroundTruth attends Brand Insider Summit focused on CPG

GroundTruth takes the stage to discuss Location Marketing: Truths, Myths, and Moving Beyond Vanity Metrics

GroundTruth’s Chief Revenue Officer, Rosie O’Meara, joins panel centered around AdTech 3.0

NAB Show – GroundTruth Joins Sinclair Broadcast Group and Flowcode for a panel on value of CTV

Best Practices: Setting Up Summer Season Strategies for CPG and Travel

ShopTalk 2022

Best Practices: Unlocking Marketing Strategies for Auto and Restaurant Industries

MediaPost Brand Insider Summit D2C

Brand Innovators Marketing Innovation in Austin

National Automobile Dealership Association

Natural Products Expo West 2022

Emerging Tech & Consumer Trends: What to Expect in 2022

Best Practices: Revamping Recruitment, Real Estate, and Event Marketing Strategies

2022 Predictions from GroundTruth & Georgia-Pacific

Sharpen Your GroundTruth Ads Manager Skills

2022 Marketing Game Plan

SuitUp with GroundTruth 2021

Shoptalk Fall Meetup 2021

Digital Dealer Conference & Expo 2021

Holiday Strategy Guides

Brand Innovators: Marketing Innovation

Localogy Conversational Commerce 2021

Groceryshop 2021

Path to Purchase Shopper Insights & Measurement Forum

National Grocers & Design House: Digital Circular 2.0: Convert Passive Print to Dynamic Digital

Brand Innovators: Consumer Engagement

Social Good Groundbreakers

Restaurant Franchising & Innovation Summit

Contextual CTV Solutions

Brand Innovators: C-Suite & Marketing Leadership

Ads Manager Best Practices

Path to Purchase Digital Shopper Commerce Forum

Brand Innovators GroudTruth Summit: The Consumer Comeback

Digital Dealer Conference & Expo 2021

How to Put Motherhood on Your Resume

Open for Business: What’s Next for Retail & Restaurants

Shoptalk Meetup for Women 2021

Brand Innovators, Diverse Voices- Retail Marketing

Brand Innovators: Brands @ Home

Driving Demand: The Future of Auto & CTV

Brand Innovators: Consumer Engagement – CPG Marketing

Brand Innovators: Marketing to Gen Z

Shopper Trends: Summer Season Sizzle

Brand Innovators: Trend Watch

GroceryShop Spring Meetup 2021

Brand Innovators: Future of Food & Beverage

State of the Market: Tech and Consumer Trends

YARDCON 2021

Shopper Marketing Trends: Key marketing strategies to influence shopper behavior

Winning in 2021: How Agencies are Designing their Game Plans

2020 Holiday Strategy Guides – Strategic Planning in Changing Times: Retail, Big Box/Grocery, Restaurants and Travel

Path To Purchase Expo 2020

Brand Innovators: Brand Love: Future of Food & Beverage

Givsly5 Pledge: Cocktails and Comedy for a Cause

Shoptalk Meetup 2020

Tech Trends: Major Changes to “Business as Usual”

Brand Innovators: State of the Industry – Brand Love, Innovation, Leadership, Purpose

Diverse Small Business Leaders Discuss Challenges and Innovations with Location Tech Leader GroundTruth

Givsly5 Pledge: We’re in This Together Mosaic Painting with Artolution

ThinkLA: She Suite in Color

Brand Innovators: Growth Marketing

Brand Innovators: Digital Marketing Innovation

Watch Now

Givsly5 Pledge: Be Your Own Pastry Chef With Culikid

Brand Innovators: Purpose-Driven Marketing

  Watch Now

Omni-Channel Strategy: Using Connected TV, Desktop and Mobile in One Platform

Data-Driven Decision Making to Guide Re-Opening Strategies

Back to School Strategy Guide in the Times of COVID

While the current academic school year has been impacted by COVID-19, GroundTruth has some strategic recommendations for how to plan […]

Adapting Tactics II – Tax Season, Census and 2020 Elections

As we look forward to the recovery from the COVID-19 pandemic, businesses and consumers will find themselves adjusting to a […]

Plug and Play Spring Summit 2020

Fireside Chat with Sweetgreen’s Head of Marketing

Supplier Community Shopper Marketers’ Toolbox

Brand Innovators Virtual Summit

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how […]

Adapting Tactics in the Time of COVID-19

In this time of the Coronavirus pandemic, American life has changed substantially in a short time. As people work from […]

SXSW 2020

The SXSW Conference Festival celebrates the convergence of the interactive, film, and music industries. Fostering creative and professional growth alike, SXSW is the premier destination for discovery.

Insights to Agency Success

Are your clients able to target visitors to their competitors’ locations or track in-store visits driven by digital marketing? For […]

Brand Innovators Marketing Innovation

Hosted by 3M.

Mobile Retail Marketing Summit

The Mobile Retail Summit will take a deep dive into the latest tools and technologies to help better engage with customers on mobile. Whether its apps, augmented reality, geofencing or cashierless checkouts, whatever you need know about retail on mobile, you’ll get the answers at the Mobile Retail Summit..

2020 Consumer Trends

As consumer behaviors and retailer strategy continue to evolve, marketers look ahead with the hope of predicting what media and […]

GeoBuiz Summit

GeoBuiz Summit aims to facilitate interactions, engagements and collaborations among the leaders representing the gamut of the geospatial industry and associated vertical industries, with a specific focus on innovativeness and collaborative business models.

CES 2020

CES is the world's gathering place for all those who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for 50 years — the global stage where next-generation innovations are introduced to the marketplace.

How to Boost New Year and Super Bowl Foot Traffic with Location Marketing

In this 30 minutes webinar recap, GroundTruth’s Senior Ad Strategist, Erik Carlson, walked through a deep dive into changes in […]

Mobile Ventures Summit Los Angeles 2019

Mobile Ventures Summit brings together brands from a wide cross section of industries to discuss, debate and explore these opportunities, network with thought leaders and build crucial relationships.

Path To Purchase Expo

Customer behavior is not what it used to be, and that calls for a new direction, a different path, an un-blazed trail. With a restructured event design, new tools to maximize sales, and powerful insights into customer behavior, the revamped Path to Purchase Expo provides an eye-opening experience and gives you untapped retail strategies to immediately drive growth.

Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

NAB Show NY

NAB Show New York is the place to connect to the knowledge, skills, technology and equipment you need to navigate this fast-changing industry. This event puts content upfront and center to fuel the thriving media and entertainment industry that calls NYC home. 

LSA Place Conference

Place Conference 19 brings together the best of the best in local intelligence, audience targeting, and offline attribution for discussion and education on this emerging next chapter in location.

Masterclassing Digital Marketing

This event will show senior management and technical leads from B2C brands how to master the digital channel in their business, sharing industry best practice and the latest innovations.

Masterclassing Digital Marketing

This event will show senior management and technical leads from B2C brands how to master the digital channel in their business, sharing industry best practice and the latest innovations.

eTourism Summit

Founded in 2000, eTOURISM SUMMIT is the glue between destination promotion and the latest practices and innovations in digital media. Attendees get up-to-the-minute, real-life examples of the latest applications in video, content marketing, email marketing, search, social media, mobile and web design. They learn how fellow tourism marketers and their media agencies are using the newest tools to build incremental traffic at every stage of the funnel.

Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

How to Boost Holiday Sales with Location Marketing

LMA Elevate!

The name says it best. Elevate! will be about local media taking digital strategies to higher altitudes, with the best possible customer experiences and strongest possible results.

Groceryshop

Groceryshop brings together the industry’s community of leaders from across a wide range of job titles, including digital and ecommerce, marketing, technology, merchandising, supply chain and store operations. Groceryshop addresses shared challenges and opportunities relating to the evolution of how consumers shop for products ranging from food and beverage to health, beauty, personal care, household and pet supplies.

Masterclassing Digital Marketing

This event will show senior management and technical leads from B2C brands how to master the digital channel in their business, sharing industry best practice and the latest innovations.

Mobile Ventures Summit New York 2019

Mobile Ventures Summit brings together brands from a wide cross section of industries to discuss, debate and explore these opportunities, network with thought leaders and build crucial relationships.

TAG Marketing

This event will discuss best practices being used to achieve sales & marketing alignment, considering a 4 part framework - compensation, org structure, communications and process.  

Restaurant Directions

The Restaurant Directions event brings together leaders from the emerging/growth chains channel. This segment has seen slow and steady expansion and is setting the pace of the industry through menus, operations and more. Armed with Technomic research, attendees are better prepared to tackle challenges, capitalize on opportunities and refine marketing plans.

Masterclassing Digital Marketing

This event will show senior management and technical leads from B2C brands how to master the digital channel in their business, sharing industry best practice and the latest innovations.

Masterclassing Data & Analytics Chicago

This event will show senior management and technical leads from B2C brands how to master data and analytics in their business, sharing industry best practice and the latest innovations.

Outdoor Retailer Summer Market

Outdoor Retailer Summer Market is North America’s largest tradeshow in the outdoor industry drawing attendees from around the world. Summer Market is all about face-to-face—it’s where products are shown, orders are written, new accounts are found, connections are made and brands are launched. This show is about buying, sourcing, strategic meetings, trend, education and networking with decision makers, influencers, stakeholders, key buyers and athletes that influence the outdoor market.

Cannes Lions 2019

Every year, Cannes Lions explores the value of creativity in branded communications: from product and service development to the creative strategy, execution and impact. The five-day festival and awards provides the industry with access to beautiful new ideas, pioneering consumer research and emerging technologies which will help make and shape popular culture.

Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

P2PI League of Leaders

By gathering the collective insights of the industry’s most advanced thinkers, the Path to Purchase Institute’s League of Leaders will deliver incredible benefits to its participants while simultaneously empowering the Institute to be a catalyst for making the entire marketplace more vibrant, robust and healthy.

Mediapost Marketing QSR

MediaPost's Marketing QSR drills into the best practices, new consumer journeys and emerging opportunities for QSR brands helping to build Eating 2.0.

P2PI Summit

P2P Summit invites retailer and consumer goods professionals to network and unravel the complexity that we all face in today's commerce landscape. 

Mobile Ventures Summit Chicago 2019

Mobile Ventures Summit brings together brands from a wide cross section of industries to discuss, debate and explore these opportunities, network with thought leaders and build crucial relationships.

OMR 2019

OMR is an online marketing platform that gives voice to the latest industry trends and innovations. With a diversified product portfolio, OMR has established itself as an international event and media brand for the latest marketing trends and insights.

Brand Innovators Marketing Innovation

The Brand Innovators Summits provide brand marketing and media professionals with best practices, case studies, and proof points, demonstrating how “best of breed” brands are leveraging electronic media.

Digiday Retail Summit

At the Digiday Retail Summit industry executives will share how they use customer data and technology to drive innovation and improve experiences.

AdExchanger’s Programmatic IO 2019

PROGRAMMATIC I/O is the world's largest semi-annual gathering of the data-driven marketing ecosystem. Join nearly 3000 attendees.

ANA Media Conference 2019

The ANA Media Conference brings together media leaders to galvanize the industry and share actionable insights on the newest ways of connecting with today’s consumers. The 2019 ANA Media Conference will feature important issues and perspective from industry leaders.

Mobile Retail Marketing Summit

The Mobile Retail Summit will take a deep dive into the latest tools and technologies to help better engage with customers on mobile. Whether its apps, augmented reality, geofencing or cashierless checkouts, whatever you need know about retail on mobile, you’ll get the answers at the Mobile Retail Summit..

StratConn 2019

StratConn delivers face-to-face meetings scheduled between solution providers (hosts) and solution seekers (guests) to review new products and services, marketing initiatives and business strategies. 

Shoptalk 2019

Shoptalk is where the entire retail ecosystem comes together to create the future of retail based on the latest trends, technologies and business models, including changes in consumer expectations.

LOAC 2019

The 10th Annual Local Online Advertising Conference will be held at The Grand Hyatt New York, March 11-12, 2019. With a slate of more than three dozen executive-level speakers and an exclusively "local" flavor, the agenda addresses critical trends affecting the industry.

SXSW 2019

The SXSW Conference Festival celebrates the convergence of the interactive, film, and music industries. Fostering creative and professional growth alike, SXSW is the premier destination for discovery.