Making a difference
globally and locally.
Our goal is to use the insights and technologies that empower marketers to create a meaningful action for people, for brands, and for change. Using the power of location, GroundTruth has helped several non-profit and other “for good” causes through highly targeted mobile advertising messages.
See how we’re leveraging our location platform to inspire actions and drive real-world change.
American Red Cross
How the American Red Cross used location targeting to drive action among potential blood donorsREAD
How GroundTruth helps deliver life-saving messagings in times of needREAD
How 170,000 store visits boosted sales and support for the Live Más FoundationREAD
How Thrive Market used location targeting to bring healthy food to the massesREAD
How Movember targeted office and transportation hubs to drive men’s health donationsREAD
How Goodwill gathered audience insights and spiked nationwide donationsREAD
How we used Proximity Targeting to reach people preparing for the holidays who were in the gift-giving mindset.READ
How location targeting drove immediate impact for Nepal earthquake victimsREAD