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Media Mentions
1-11-2021
GroundTruth Ranked one of Ad Age’s 2021 Best Places to Work
Despite the difficulties that 2020 brought, we are so thankful for our team’s efforts to continually propel this company forward […]
Media Mentions
11-23-2020
Locating Holiday Success for Small Businesses
The holiday season is always a crucial time of year for small business retailers. With the added financial strain of […]
Media Mentions
11-19-2020
GroundTruth Wins a Shorty Social Award for our work with No Kid Hungry
GroundTruth won a Shorty Social Good award in the category of Business-NGO for our work with No Kid Hungry on […]
Media Mentions
10-25-2020
Scary Forecast in Halloween Foot Traffic
What can retailers expect this halloween season? With a few people heading in-store, learn more about location-based ads can drive […]
Press Releases
10-13-2020
GroundTruth Announces New Chief Executive Officer and Appointment of Senior Management to its Leadership Team
GroundTruth President Stephen McCarthy named CEO; Accomplished leaders with deep functional expertise elevated to C-suite appointments to support continued growth and innovation.
Media Mentions
10-6-2020
GroundTruth Uses Location Data to Reach ‘Pick-Up Loyalists’
GroundTruth has mapped more than 2,900 Walmart Online Grocery Pick-Up zones within Walmart parking lots, which means brands using GroundTruth’s […]
Press Releases
6-10-2020
GroundTruth Expands Location Targeting Beyond Mobile With Connected TV and Desktop to Optimize Online Advertising Strategies
GroundTruth announced today the launch of several new capabilities that will expand the reach of location-based marketing through cross-device channels.
Press Releases
5-19-2020
GroundTruth and Yext Integration Offers Marketers Ability to Create Location-Based Mobile Advertising Campaigns
GroundTruth announced a new partnership and integration with Yext, Inc., the Search Experience Cloud company, to create customized location-based mobile advertising campaigns for marketers who utilize the Yext platform.
Press Releases
5-13-2020
GroundTruth Announces Results of 2020 Location Accuracy Audit, Garners a 96.2% Accuracy Rating
Validated by Numerator, the accuracy rating underscores the need for accurate, effective and reliable data to drive insightful location-based marketing campaigns.
Press Releases
5-5-2020
iHeartMedia & ICX Media Come Together in Support of the Centers for Disease Control and Prevention to Form the MediaSavingLives Alliance
Global Media, Technology and Entertainment Leaders Pledge Over 1 Billion Impressions to Help Slow the Spread Of COVID-19 among Generation Z and Millennials*
Media Mentions
4-7-2020
No Time to Think Small: Innovate on SMB Reputation Management
A small business’s reputation is the company’s most valuable intangible asset. During this current climate, we are seeing successful brands […]
Press Releases
3-19-2020
GroundTruth Earns Recertification Against Fraud from the Trustworthy Accountability Group
TAG Certified Against Fraud Seal Demonstrates GroundTruth’s Leadership and Commitment to Promoting a Safe and Fraud-Free Advertising Ecosystem.