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Press Releases

3-19-2020


GroundTruth Earns Recertification Against Fraud from the Trustworthy Accountability Group

TAG Certified Against Fraud Seal Demonstrates GroundTruth’s Leadership and Commitment to Promoting a Safe and Fraud-Free Advertising Ecosystem.

News

3-16-2020


A message for our customers: How we’re dealing with COVID-19

As the current situation unfolds, we believe that strong communication is imperative to ensure that we are doing everything we can to continue to deliver the superior customer experience you’ve come to expect from us.

Press Releases

11-20-2019


GroundTruth Introduces Automated ‘Visit Optimization’ Tool on Popular Self-Service Platform

NEW YORK, November 20, 2019 — Today, GroundTruth, the leading location platform for driving visits announces that its popular self-serve […]

Media Mentions

8-7-2019


GroundTruth Ads Manager Wins MarTech Breakthrough Award for “Best Geolocation Platform”

We’re excited to share that GroundTruth’s self-serve platform Ads Manager has won the MarTech Breakthrough Award for “Best Geolocation Platform.” […]

Media Mentions

5-29-2019


GroundTruth Wins ANA B2 Awards

We’re thrilled to share the news that GroundTruth’s Location for Good campaign with No Kid Hungry has won two categories […]

Media Mentions

5-15-2019


How to Clean Up Your Marketing Strategy for Spring

Like many, you might be tempted to start spring cleaning this weekend. Taking a fresh look at overstuffed closets and […]

Media Mentions

5-10-2019


6 Mother’s Day Campaigns to Inspire Your Emotional Marketing Strategy

Let’s quickly look at some Mother’s Day stats according to location platform, GroundTruth: Last-minute Mother’s day gifts are bought at […]

Media Mentions

5-10-2019


Retailers Use Visual Channels to Attract Last-Minute Mother’s Day Shoppers

Spending on Mother’s Day is expected to reach $25 billion this year, with consumers flocking to department stores and florists in search […]

Media Mentions

5-1-2019


Three Things Retailers Need To Know To Drive Consumers In-Store

There’s a misconception that “retail is dead.” You’ll hear this from analysts as they watch companies like Sears, Toys R […]

Press Releases

4-24-2019


GroundTruth Names Chris Yamaoka Chief Privacy Officer

GroundTruth’s appoints Christopher Yamaoka to the role of Chief Privacy Officer.

Media Mentions

3-25-2019


5 Self-Serve Online-to-Offline Attribution Platforms

GroundTruth’s self-serve location advertising platform can help marketers understand their campaigns, increase store visits, and make more strategic forecasting decisions. […]

Media Mentions

3-22-2019


What Brick-And-Mortar Retailers Can Learn From WeWork And Other Co-Working Spaces

The way we work has changed dramatically in recent years, as consumers find themselves favoring a more flexible and collaborative […]