Foot Traffic Attribution

Foot Traffic Attribution

What is Foot Traffic Attribution?

Foot traffic attribution is the ability to attribute physical store traffic to your digital ads. Foot traffic attribution connects the real world behavior of consumers to the ad exposure they received. It is the ability to quantify how much the out-of-home or digital exposure influenced them to visit a physical store location.

Further Reading on Foot Traffic

To learn more about Foot Traffic-related topics, read our top blog posts:

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