This Seasonal Strategy Guide highlights that while traditional gifting holidays are more last-minute, Halloween celebrants start planning weeks ahead of the holiday, increasing the amount of time that retailers/brands have to influence their purchases.
Key learnings include:
- Recommended Audiences to target with Halloween-specific messaging and offers
- Top locations that Halloween celebrants visit while preparing for the holiday
- Key location-based tactics to leverage when targeting Halloween-enthusiasts
We’re excited to share that the report is available for download via the link below.
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