Tandy Leather Drives 1.4k Visits with GroundTruth Omnichannel Media
89% of total visits driven by Mobile and Audio ads were incremental, acquiring new and infrequent customers and boosting awareness for key promotions.
Omnichannel
Read MoreTandy Leather Drives 1.4k Visits with GroundTruth Omnichannel Media
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GroundTruth offers full-funnel attribution, from top-of-funnel awareness channels all the way down to point-of-purchase messaging for in-store shoppers.
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As the benefits of omnichannel become more apparent, this approach is becoming the clear path to boosting ad spend efficiency and marketing performance.
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Spring has sprung, and with the changing seasons comes a brand new set of advertising trends to consider.
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Launching and connecting Audio ads to real business results, like in-store visits, is now possible on GroundTruth.