Yes, Even Marketers Are Facing Supply-Chain Issues
Mark Fleisch, GroundTruth SVP of National Sales, outlines how marketers can balance changes in 2022.
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Read MoreYes, Even Marketers Are Facing Supply-Chain Issues
AW360: Rosie O’Meara, Chief Revenue Officer, GroundTruth
Rosie O'Meara, GroundTruth CRO, discusses the trends driving change throughout the marketing landscape.
GroundTruth Named a 2022 Ad Age Best Places to Work
For the second consecutive year, GroundTruth recognized as a leading ad tech organization.
Auto Marketers Set For a Tuneup in 2022
GroundTruth’s SVP of Marketing, Dan Silver outlines six ways auto marketers can leverage data-driven insights to create customer experiences for consumers.
GroundTruth’s New In-Stock Local Ads to Help Consumers Navigate Supply Chain Shortages this Holiday Season
35% of shoppers are willing to substitute a similar brand or product for the out-of-stock items on their shopping lists.
Don’t Wait to Winterize Your Advertising Strategy
Tom Donoghue, VP of CTV and OTT at GroundTruth explains the importance of optimizing advertising strategies to align with seasonal weather changes.
Infographic: Malls Were the Big Winner of Back-to-School Season
As kids head back to classrooms, in-person shopping returned as well.
2021 Holiday Retail Forecasts and Predictions
Dan Silver, GroundTruth SVP of Marketing joins other industry experts in a conversation surrounding 2021's holiday buying forecasts.
Setting the Stage for the Next Evolution of Mobile Advertising
Eddie Dingels, GroundTruth's Chief Operating Officer, spoke with Advertising Week about the evolution of mobile advertising.
Expert Roundup: The New Data Arms Race
Eddie Dingels, GroundTruth's Chief Operating Officer, explains why data accountability is more important than ever during a new era of mobile advertising.