The Lean: Retail Brief

Best Practices:  Blockbuster Marketing Strategies for Entertainment and Retail 

In this webinar, we highlighted key strategies to not only identify your key audiences for both entertainment and retail verticals, but also provide recommended tactics to reach them in the right moments to drive conversions.

Best Practices: Blockbuster Marketing Strategies for Entertainment and Retail

Based on visitation trends, consumers are raring for some adventures. According to our latest Lean report, foot traffic to categories like Amusement & Theme Parks, Music & Live Entertainment, and Stadiums increased by an average of 30% last July. As people get back out into the swing of summer activity, the increase in activity will also drive demand for retail goods, ranging from new attires and shoes to outdoor furniture and grills.

In this webinar, we highlighted key strategies to not only identify your key audiences for both entertainment and retail verticals, but also provide recommended tactics to reach them in the right moments to drive conversions.

Our experts we reviewed:

  • Current consumer visitation patterns and trends
  • Audience personas that should top your targeting list
  • Creative tactical solutions to reach your audiences in the right moments with precision

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