Last year, back-to-school (BTS) and back-to-college (BTC) spending hit a 5 year peak as consumers are continuing to spend more and more over this shopping season. Learn how to reach the right person at the right place to increase visits and sales to your store.
Key learnings include:
- The key trends to look out for this BTS season
- Foot traffic and audience insights over the BTS season
- What categories BTS shoppers are spending their money on
- The regional impact on BTS shopper behavior
- How location can help you to achieve your BTS goals and determine the strategy that is right for your campaign
Download now.
Fill out the form below to access the strategy guide.