2020 State of the Market: Industry & Consumer Trends
This annual report overviews the current state of digital & mobile advertising, along with key consumer trends in the market, and how location advertising can solve for these trends. It’s a great learning tool for anyone that is new to mobile or location, or is just interested in a high-level overview of the current state of the industry.
- Time spent with mobile devices continues to rise
- The in-store customer experience will continue to shift, including more digital and cashierless checkout
- More shoppers will take advantage of BOPIS
- Personalization is crucial, but varies for each shopper
- Shoppers are opting for sustainable and local products
We’re excited to share that the report is available for download via the link below.
Fill out the form below to access the strategy guide.