How to Prepare for the 2022 Halloween Season
Right behind the Holiday season, Halloween is the second-biggest retail event of the year in the United States. This translates into an optimal opportunity for marketers to provide multi-channel, targeted solutions and swiftly respond to consumer shopping needs in real-time.
In this guide, we’ll:
- Dive into historical and projected Halloween trends.
- Highlight key opportunities to focus on specific audiences by location and behavior.
- Provide recommendations on Halloween targeting tactics.
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