Watch this webinar for Director of Research and Insights - Nicole Genchur’s take on retail growth in 2023 and discuss how these insights can be translated into marketing opportunities for retailers, big and small.
Discover the benefits of location-based marketing with the experts from GroundTruth and Truelio! Learn about the effectiveness of location-based marketing today.
Download GroundTruth's 2023 Back-to-School and Tax-Free Days Strategy Guide for more. We'll cover 2022 shopping trends and insights in major verticals like retail and CPG, highlight key opportunities to maximize your marketing strategies, and provide focused recommendations related to the 2023 back-to-school season.
In this issue of the The Lean: Retail Vol. 3, we dive into recent retail trends and insights with a focus on the opportunity of new store openings, the importance of understanding audience personas, and some thought-starters for how brands can set themselves up for success in 2023.
Ready for a miracle on Fifth Ave? In New York City, eleven blocks of the world-famous retail stretch of Fifth Avenue was closed off to traffic and opened only for pedestrians in early December. Appropriately named Fifth Avenue for All, this occasion marked the first time Fifth Avenue became a pedestrian-only street in 50 years.
Who saw the largest in-store Black Friday 2022 boost? GroundTruth’s visitation data shows Black Friday 2022 Results: which retailers & categories won big this year.
Even though concerns such as rising costs and supply chain issues will likely shift consumer behavior this holiday season, the sales forecast is still heading in a positive direction.
GroundTruth's location insights can help predict valuable consumer trends, inform strategic opportunities, and provide insights into the 2022 holiday season.
