
Open for Business: What’s Next for Retail & Restaurants
Open for Business: What’s Next for Retail & Restaurants Businesses…

Open for Business: What’s Next for Retail & Restaurants Businesses…

Much has changed over the last year, but some things always stay the same — including the return of the spring holidays we know and love. With St. Patrick's Day, Passover, and Easter on the way, many marketers are wondering how the pandemic will affect [...]

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How Goodwill® used location to “bring good” to their communities.

In this blog series, we are highlighting brands with brick-and-mortar locations that are implementing new and innovative ways to increase foot traffic to their stores. Especially with new COVID-19 restrictions, it’s even more important for brands to provide new ways of interacting with customers all while in a safe environment.

Physical retail stores are more important now than ever before. See how in-store visits will power online shopping during the 2020 holiday season.

Every election year presents its own unique set of challenges for agencies eager to connect with voters.

How a CPG brand connected shoppers with high-demand products during unprecedented shortages.

We already know that more store visits lead to more in-store sales. However, new research shows that driving customers in store also results in more online sales and higher annual spenders for your business. These findings highlight, for the first time, the true value of driving in-store visits for your overall omnichannel marketing strategy.

As businesses reopen, reconnect with customers using location data, GroundTruth Audience Segments, and strategic targeting.