September 20, 2022
Unwrapping 2022 Holiday Advertising Strategies
As we enter the winter holiday season, now is the time to iron out a powerful advertising strategy built to […]
July 26, 2022 : 2:00 pm
CTV Close Up: How Innovations in Connected TV and OTT are Changing the Game
June 21, 2022 : 2:00 pm
Marketing Agencies: What It Takes to Win in the Second Half of the Year
May 24, 2022 : 2:00 pm
Best Practices: Blockbuster Marketing Strategies for Entertainment and Retail
April 19, 2022 : 2:00 pm
Best Practices: Setting Up Summer Season Strategies for CPG and Travel
March 22, 2022 : 2:00 pm
Best Practices: Unlocking Marketing Strategies for Auto and Restaurant Industries
February 24, 2022 : 2:00 pm
Emerging Tech & Consumer Trends: What to Expect in 2022
January 25, 2022 : 2:00 pm
Best Practices: Revamping Recruitment, Real Estate, and Event Marketing Strategies
December 14, 2021 : 2:00 pm
Sharpen Your GroundTruth Ads Manager Skills
November 9, 2021 : 2:00 pm
2022 Marketing Game Plan
September 28, 2021 : 2:00 pm
Holiday Strategy Guides
August 24, 2021 : 2:00 pm
Social Good Groundbreakers
July 20, 2021 : 2:00 pm
Contextual CTV Solutions
June 22, 2021 : 2:00 pm
Ads Manager Best Practices
May 18, 2021 : 2:00 pm
Open for Business: What’s Next for Retail & Restaurants
May 11, 2021 — May 13, 2021
Shoptalk Meetup for Women 2021
April 22, 2021 : 2:00 pm
Driving Demand: The Future of Auto & CTV
March 23, 2021 : 2:00 pm
Shopper Trends: Summer Season Sizzle
February 23, 2021 : 2:00 pm
State of the Market: Tech and Consumer Trends
January 21, 2021 : 2:00 pm
Shopper Marketing Trends: Key marketing strategies to influence shopper behavior
December 8, 2020 : 2:00 pm
Winning in 2021: How Agencies are Designing their Game Plans
November 11, 2020 : 3:00 pm
2020 Holiday Strategy Guides – Strategic Planning in Changing Times: Retail, Big Box/Grocery, Restaurants and Travel
October 15, 2020
Tech Trends: Major Changes to “Business as Usual”
October 5, 2020
Diverse Small Business Leaders Discuss Challenges and Innovations with Location Tech Leader GroundTruth
August 18, 2020
Omni-Channel Strategy: Using Connected TV, Desktop and Mobile in One Platform
July 7, 2020
Data-Driven Decision Making to Guide Re-Opening Strategies
June 2, 2020
Back to School Strategy Guide in the Times of COVID
While the current academic school year has been impacted by COVID-19, GroundTruth has some strategic recommendations for how to plan […]
May 5, 2020
Adapting Tactics II – Tax Season, Census and 2020 Elections
As we look forward to the recovery from the COVID-19 pandemic, businesses and consumers will find themselves adjusting to a […]
April 8, 2020
Adapting Tactics in the Time of COVID-19
In this time of the Coronavirus pandemic, American life has changed substantially in a short time. As people work from […]
March 3, 2020 : 2:00 pm
Insights to Agency Success
Are your clients able to target visitors to their competitors’ locations or track in-store visits driven by digital marketing? For […]
January 21, 2020
2020 Consumer Trends
As consumer behaviors and retailer strategy continue to evolve, marketers look ahead with the hope of predicting what media and […]
December 10, 2019
How to Boost New Year and Super Bowl Foot Traffic with Location Marketing
In this 30 minutes webinar recap, GroundTruth’s Senior Ad Strategist, Erik Carlson, walked through a deep dive into changes in […]
September 17, 2019