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GroundTruth Webinars

January 21, 2021 : 2:00 pm


Shopper Marketing Trends: Key marketing strategies to influence shopper behavior

December 8, 2020 : 2:00 pm


Winning in 2021: How Agencies are Designing their Game Plans

November 11, 2020 : 3:00 pm


2020 Holiday Strategy Guides – Strategic Planning in Changing Times: Retail, Big Box/Grocery, Restaurants and Travel

October 15, 2020


Tech Trends: Major Changes to “Business as Usual”

October 5, 2020


Diverse Small Business Leaders Discuss Challenges and Innovations with Location Tech Leader GroundTruth

August 18, 2020


Omni-Channel Strategy: Using Connected TV, Desktop and Mobile in One Platform

July 7, 2020


Data-Driven Decision Making to Guide Re-Opening Strategies

June 2, 2020


Back to School Strategy Guide in the Times of COVID

While the current academic school year has been impacted by COVID-19, GroundTruth has some strategic recommendations for how to plan […]

May 5, 2020


Adapting Tactics II – Tax Season, Census and 2020 Elections

As we look forward to the recovery from the COVID-19 pandemic, businesses and consumers will find themselves adjusting to a […]

April 8, 2020


Adapting Tactics in the Time of COVID-19

In this time of the Coronavirus pandemic, American life has changed substantially in a short time. As people work from […]

March 3, 2020 : 2:00 pm


Insights to Agency Success

Are your clients able to target visitors to their competitors’ locations or track in-store visits driven by digital marketing? For […]

January 21, 2020


2020 Consumer Trends

As consumer behaviors and retailer strategy continue to evolve, marketers look ahead with the hope of predicting what media and […]

December 10, 2019


How to Boost New Year and Super Bowl Foot Traffic with Location Marketing

In this 30 minutes webinar recap, GroundTruth’s Senior Ad Strategist, Erik Carlson, walked through a deep dive into changes in […]

September 17, 2019


How to Boost Holiday Sales with Location Marketing