Marketing in a Recession 2023
Learn about marketing in a recession from our expert panel. What should your recession marketing strategy be for 2023? Watch the full webinar now.
Webinars
Insights from leading marketers and GroundTruth ad experts to help drive results.
Audience Quality: How to Get the Best Performance in a DSP of Your Choice
Watch this webinar to learn about GroundTruth’s deterministic audiences and key things to consider as you plan your programmatic campaigns.
Unwrapping 2022 Holiday Advertising Strategies
Ready your holiday season advertising efforts by watching our webinar. Review previous consumer holiday trends & helpful tactics for your new campaign.
Order Up: How QSRs Can Stand Out Against the Competition
In this webinar, we dove into key trends and best practices that can help QSRs make informed, strategic decisions about media spend to drive more visits and sales.
CTV Close Up: How Innovations in Connected TV and OTT are Changing the Game
In this webinar, GroundTruth assessed the current state of the CTV market and looked ahead to trends and conditions that will impact marketing decisions for the remainder of 2022, and what that could mean for 2023 planning.
Marketing Agencies: What It Takes to Win in the Second Half of the Year
Watch this webinar now to hear from expert leaders from various agencies as they share how they are approaching this mid-year checkpoint and what it means for their plans moving forward.
Best Practices: Blockbuster Marketing Strategies for Entertainment and Retail
In this webinar, we highlighted key strategies to not only identify your key audiences for both entertainment and retail verticals, but also provide recommended tactics to reach them in the right moments to drive conversions.
Best Practices: Setting Up Summer Season Strategies for CPG and Travel
Best Practices: Setting Up Summer Season Strategies for CPG and…
Best Practices: Unlocking Marketing Strategies for Auto and Restaurant Industries
Best Practices: Unlocking Marketing Strategies for Auto and Restaurant Industries…
Emerging Tech & Consumer Trends: What to Expect in 2022
Due to the constant need for brands to adjust their plans in real-time, planning cycles have become more of a sprint than a marathon.
Best Practices: Revamping Recruitment, Real Estate, and Event Marketing Strategies
The new year can often mean new goals, new jobs, and new experiences.
Sharpen Your GroundTruth Ads Manager Skills
As you ramp up for the new year, set yourself up for success by sharpening your GroundTruth Ads Manager skills in order to maximize the impact of your marketing campaigns.