The Where of Wearables: Exploring the Potential of Wearables and Location-Based Marketing
Last year, Gartner reported that wearable technology needs to be…
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Expert analysis on trends impacting the marketing landscape.
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Just Released Foot Traffic Report Indicates Early 2017 QSR Trends
While foot traffic data has been known to uncover real-world…
How Companies Everywhere Are Using Location Targeting to Make a Brand-Customer Match
Craigslist’s missed connections are always a fun read, but they…
Industry Insights: Foot Traffic Actions Speak Louder Than Words for Resolutioners
On January 1st, millions of consumers resolve that they’ll turn…
Here’s What Consumer Trends to Expect in 2017
A year can bring about huge changes in a tech-powered…
Innovation and Insights Changing Retail Marketing
Frustrated shoppers are all too familiar with disappointing retail experiences:…
2016 Holiday Trends for Retail Marketers
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A Letter from Our Founder & CEO: xAd Acquires WeatherBug
Dear Friends of xAd, Today it’s with great excitement that…
How to Gain Consumer Context by Using Location Intelligence in 2017
The Future of Location panel at xAd On Location Location…
Infographic: Global Retail Shoppers On the Mobile Path to Purchase
The path to purchase is no longer linear. Armed with…
3 Secrets of Consumer Behavior That Can Transform Your Restaurant Business
Businesses are constantly trying to read consumers’ minds: what do…
Blueprints Can Help Get Out The Vote This Election
In 2008, Barack Obama soared into the presidency on a…