CTV/OTT

New TV QR Codes Offer Targeting Via Location-Based Behavior Patterns

Karlene Lukovitz from MediaPost shares the exciting news and industry relevence surrounding GroundTruth's latest launch of GT QR Codes in partnership with Flowcode.

Is CTV Beneficial for B2B Advertising in 2022?

Should CTV be part of your B2B advertising strategy in 2022? GroundTruth outlines the benefits of CTV for your B2B marketing campaigns.

Omnichannel Marketing Strategies for 2022

Crafting a Powerful Omnichannel Strategy with Cross-Device Targeting

Learn how to create an omnichannel marketing strategy by using cross-device targeting to successfully advertise to your prospective customer.

The 2022 Consumer Brand Journey Starts by Opening the Front Door

Advertising should drive awareness, create interest, influence action, and solve…

Contextual CTV Solutions

How to drive meaningful connections with your key audiences.

GroundTruth Doubles Down on Video with Expansion into Connected TV

Meet GroundTruth’s new VP of CTV, Tom Donoghue.

GroundTruth Introduces Geo-contextual and Audience Targeting for OTT/CTV

GroundTruth, the leading location-based marketing and advertising technology company, announced the full availability of its OTT/CTV advertising solutions.