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Blog

9-11-2019

7 Creative Best Practices for Better Mobile Ads

It’s undeniable: Your brand stands to gain a tremendous amount of exposure by investing in mobile ads. The proof is […]

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Guide

9-4-2019

Tailgating Seasonal Strategy Guide

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Blog

8-28-2019

How to Use Location Targeting in Your Real Estate Marketing Plan

Location, location, location – that old saying about real estate still holds true today. But with competition within the industry […]

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Guide

8-27-2019

2019 Holiday Strategy Playbook

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Blog

8-21-2019

5 Best Fitness Marketing Practices To Advertise Your Fitness Studio

As consumers continue to invest in their health and fitness, the global health club industry’s revenue has skyrocketed. In 2017 […]

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Blog

8-15-2019

Store Visits vs Ad Engagements: Which is Best for Sales Lift?

One of the biggest challenges facing digital marketers today is determining the effectiveness of their ads. Brands are eager to […]

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Blog

8-7-2019

Using Location for Event Targeting

Social influencers, mobile apps, and emerging technology like virtual and augmented reality have all contributed greatly to the event industry, […]

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Blog

8-1-2019

New Store Openings Aren’t Grand Without Location Data

Retailers don’t have it easy. They continue to face pressure from players in the e-commerce space while simultaneously battling the […]

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Blog

7-30-2019

5 Reasons Why Mobile Advertising is Important

There’s no doubt about it: mobile is critical to marketing campaigns. Our recent 2019 State of the market: Industry trends […]

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Guide

7-17-2019

Maximize Tax-Free Days to Boost Back-to-School Sales

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Blog

7-15-2019

GroundBreakers of Brick-and-Mortar: Cashierless Shopping at Amazon Go

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Blog

7-11-2019

Why Data Quality and Accuracy at Scale Drive Better Marketing Results

Data powers businesses of all kinds, and GroundTruth is no exception. But not all data is created equal. The accuracy, […]

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