Resources
Explore our case studies, guides, and blogs to help inspire your next campaign.
You can't miss
A World Without Cookies Means In-Store Visits Are Critical for Growth
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
Are You Really Measuring the Performance of Your CTV Campaigns?
GroundTruth Blueprints: An inside look at the tech that powers our Platform
How we measure and prove visits, track Digital Out-of-Home views, and enable on-premise targeting to deliver the final point of purchase push.
Let’s Get Local. Hyperlocal.
GroundTruth Ads Manager has every channel and targeting tool you need for hyperlocal marketing and then some.
Tackle Tax Season with these Winning Targeting Tactics
For marketers, Tax Season is more than either a deadline or a one-time payout. It’s an opportunity to win customers.
CTV is Still an Underused Advertising Channel
For most marketers, there are still some significant barriers to CTV. Unless you're launching CTV with GroundTruth.
How Specialty Retailers Can Drive In-Store Visits: A Lesson from Tandy Leather
Tandy Leather perfected the delicate balance between pinpoint targeting and multi-touch media to drive sales.