Resources
Explore our case studies, guides, and blogs to help inspire your next campaign.
You can't miss
A World Without Cookies Means In-Store Visits Are Critical for Growth
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
Are You Really Measuring the Performance of Your CTV Campaigns?
GroundTruth Announces New Vice President of Managed Sales
Get to know the new VP of Managed Sales at GroundTruth, Danielle Kramer, including her expertise and what she sees for our customers' future success.
CTV and Foot Traffic: The Secret Multiplier You Can’t Ignore
Connected TV is growing exponentially. Learn from an expert panel how they're driving real business results, like foot traffic, with CTV media.
Connected TV and OTT: Everything You Need to Know
It's time to add CTV and OTT into your media mix. We'll tell you everything you need to know to be successful.
How CTV Supercharges Omnichannel Marketing Strategies
Build stronger omnichannel marketing strategies when you add CTV to your media mix. We'll show you how it's done.
Beyond MAIDs: Identity Graphs and Other Features GroundTruth Uses to Protect Advertisers
Learn how GroundTruth maintains campaign performance and helps customers drive better results at speed and scale.