Location-Based Marketing 101

With the rise of mobile device usage, location has become one of the biggest factors in marketing. But not everyone […]

7 Creative Best Practices for Better Mobile Ads

It’s undeniable: Your brand stands to gain a tremendous amount of exposure by investing in mobile ads. The proof is […]

Tailgating Seasonal Strategy Guide

How to Use Location Targeting in Your Real Estate Marketing Plan

Location, location, location – that old saying about real estate still holds true today. But with competition within the industry […]

2019 Holiday Strategy Playbook

5 Best Fitness Marketing Practices To Advertise Your Fitness Studio

As consumers continue to invest in their health and fitness, the global health club industry’s revenue has skyrocketed. In 2017 […]

Store Visits vs Ad Engagements: Which is Best for Sales Lift?

One of the biggest challenges facing digital marketers today is determining the effectiveness of their ads. Brands are eager to […]

Using Location for Event Targeting

Social influencers, mobile apps, and emerging technology like virtual and augmented reality have all contributed greatly to the event industry, […]

New Store Openings Aren’t Grand Without Location Data

Retailers don’t have it easy. They continue to face pressure from players in the e-commerce space while simultaneously battling the […]

5 Reasons Why Mobile Advertising is Important

There’s no doubt about it: mobile is critical to marketing campaigns. Our recent 2019 State of the market: Industry trends […]

Maximize Tax-Free Days to Boost Back-to-School Sales

GroundBreakers of Brick-and-Mortar: Cashierless Shopping at Amazon Go