Driving Visits: A Step-by-Step Strategy

Whether you’re running a quick service restaurant, real estate business, bank, or some other kind of retail outlet, getting people […]

2020 Super Bowl Strategy Guide

GroundBreakers of Brick-and-Mortar: Reinventing the Drive-Thru at McDonald’s

Brick-and-Mortar Marketing: How to Drive Traffic to Your Store

If you own a brick-and-mortar retail business, one of your key concerns is how to attract customers to your store. […]

2020 New Year Strategy Guide

How Financial Services Brands Can Leverage GroundTruth’s Ads Manager Platform

When you look at bank branch trends, you might think that bank branches aren’t relevant any more in a digital […]

Location-Based Marketing 101

With the rise of mobile device usage, location has become one of the biggest factors in marketing. But not everyone […]

7 Creative Best Practices for Better Mobile Ads

It’s undeniable: Your brand stands to gain a tremendous amount of exposure by investing in mobile ads. The proof is […]

Tailgating Seasonal Strategy Guide

How to Use Location Targeting in Your Real Estate Marketing Plan

Location, location, location – that old saying about real estate still holds true today. But with competition within the industry […]

2019 Holiday Strategy Playbook

5 Best Fitness Marketing Practices To Advertise Your Fitness Studio

As consumers continue to invest in their health and fitness, the global health club industry’s revenue has skyrocketed. In 2017 […]