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Case Study
3-27-2023
Truelio
How Truelio and GroundTruth drove over 10.2K visits from builders, contractors, and homeowners for Westlake Royal Stone Solutions.
READBlog
3-23-2023
GroundTruth Q&A with Truelio: How Location-Based Marketing Plays an Important Role in Generating Real Business Results
Discover the benefits of location-based marketing with the experts from GroundTruth and Truelio! Learn about the effectiveness of location-based marketing today.
READWebinar
How Video Impacts ROI
Watch this webinar where GroundTruth CTV expert, Tom Donoghue, along with Nexstar’s Maria Doherty and Christine DiMaria, discuss important CTV/OTT strategies that can help marketers drive real business results.
READStrategy Guide
3-17-2023
Ace Your 2023 Back-to-School Campaign
Download GroundTruth’s 2023 Back-to-School and Tax-Free Days Strategy Guide for more. We’ll cover 2022 shopping trends and insights in major verticals like retail and CPG, highlight key opportunities to maximize your marketing strategies, and provide focused recommendations related to the 2023 back-to-school season.
READBlog
3-14-2023
Basketball on the Brain? Great For Advertisers!
Five ways to leverage video across mobile, OTT, and desktop by Tom Donoghue, Vice President – CTV.
READReport
3-6-2023
The Lean: Retail Insights Brief
In this issue of the The Lean: Retail Vol. 3, we dive into recent retail trends and insights with a focus on the opportunity of new store openings, the importance of understanding audience personas, and some thought-starters for how brands can set themselves up for success in 2023.
READBlog
2-24-2023
Four Benefits of DOOH Advertising
How to leverage digital-out-of-home (DOOH) as real-world behaviors to promote your product/service and drive business results.
READBlog
2-16-2023
Effective Hyperlocal Marketing Strategies
7 hyperlocal marketing strategies your local business needs for campaign success in 2023. Update your hyperlocal ad & social campaigns today with GroundTruth.
READBlog
2-10-2023
How Marketers Can Drive Real Business Results in a Down Economy
Even if you know the current trends, competitive landscape, and best advertising practices, connecting with your dream consumer is still an uphill battle. During questionable economic times, the hill becomes even steeper. Learn how marketers can still perform and win business, even with a down economy.
READBlog
1-20-2023
4 Consumer Trends to Watch in 2023
Every new year brings with it a new host of consumer behaviors and trends. Here’s what your brand can expect from your customers in 2023.
READBlog
1-19-2023
Do Limited-Time Offers Provide Effective Results for QSRs?
How effective are limited time offers when it comes to increasing foot traffic to QSRs? Are they beneficial for your business? Learn more today with GroundTruth.
READBlog
1-12-2023
Real-World Behaviors That Will Impact QSRs in 2023
It’s important to stay ahead of QSR market trends in 2023. Don’t miss out on key concepts and OSR business solutions. Learn more with GroundTruth today.
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