How to Use Location Marketing to Drive Website Visits
One concept our blog readers should be well-acquainted with by…
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Expert analysis on trends impacting the marketing landscape.
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Meet the #GTeam: An Interview with Senior Director of Engineering, Carol Chen
In this blog series, we spotlight employees at GroundTruth, giving…
Location and Marketing: A Love Story
This year, roughly half of adults in the U.S. still…
Q&A with GroundTruth’s Head of Engineering: The Future of Location and More
As we kick-off 2019, what are some of the goals…
What’s the Value of a Store Visit for CPG Brands? (Part 2)
As we continue with this blog series, we will be…
Why the Super Bowl is a Sales Opportunity for Your Retail Store
Spice up the hot wings and buy some new fan…
How Providing Better Benefits Strengthens Our Team
What do employees look for in a company? Most companies,…
Your Location Marketing Playbook for Off-Price Retail
There’s no question that off-price clothing retailers are becoming more…
5 Consumer Trends We Saw in 2019
Each new year brings a new mix of consumer behavior,…
What’s the Value of a Visit for Retailers of Consumer Electronics? (Part 1)
In this blog series, we will be diving deeper into…
Meet the #GTeam: An Interview with EMEA HR Manager, Dominata Osei
In this new blog series, “Meet the #GTeam,” we’ll be…
Five Consumer Predictions as We Head into Holiday Madness
If past is prologue, then looking at how consumers behaved…